Marketing Automation Manager

We are a growing marketing technology agency looking for a Marketing Automation Manager with strong salesforce Marketing Cloud expertise to join our delivery team. This is a hands-on technical role focused on designing, implementing, and optimizing Marketing Automation solutions on the salesforce platform for a variety of customer projects. You'll work closely with internal Solution Architects, Project Managers, and Developers to translate business and marketing requirements into scalable, well-built technical solutions. The ideal candidate has solid, hands-on command of the salesforce Marketing Cloud infrastructure - data model, SQL, automations, and integrations - combined with a good understanding of Marketing Automation strategy, and is looking to grow into more complex enterprise implementations. Responsibilities Design, configure, and implement Marketing Automation solutions on salesforce Marketing Cloud Build and maintain the SFMC data structure: data Extensions, Contact Builder, and data relationships, following platform best practices Build and maintain customer journeys, workflows, automations, and campaign logic using Journey Builder and Automation Studio Develop audience segmentation using SQL Query Activities and data validation processes Implement personalization and dynamic content (AMPscript / dynamic content blocks) Support integrations between Marketing Cloud and salesforce CRM (Marketing Cloud Connect) and external systems via APIs Manage data flows: imports/exports, file drops, and third-party marketing technologies Ensure data quality, deliverability, and platform best practices across multiple projects Monitor, troubleshoot, and optimize automation and journey performance Collaborate with internal Solution Architects, Developers, and Project Managers to deliver successful implementations Maintain technical documentation and implementation standards Stay up to date with new salesforce platform capabilities and Marketing Automation best practices