Lifecycle Marketing Manager

About Us

We’re building the first AI-native autonomous revenue engine for D2C brands, a new category of AI infrastructure replacing the entire revenue stack.If you want to build category-defining infrastructure with a team that ships weekly, let’s talk.

About the Role

About the RoleYou’ll use our AI platform to help leading brands get more from their lifecycle marketing. This is end to end. You’ll build the automations, create the content, launch them with clients, and own the results. You’ll help shape how lifecycle marketing works here as the team grows.

Responsibilities

• Build the Automations - Design and configure the lifecycle automations that run on the platform.
• Set the Rules - Define the triggers, segments, and timing that drive each program.
• Work directly with enterprise brands to get programs live and iterate on what you learn.
• Own the Results - Measure lift with holdouts and incrementality, and act on what the numbers say.

Requirements

• 3+ years of lifecycle marketing experience, preferably with D2C brands.
• Hands-on experience in a marketing automation platform such as Iterable, Klaviyo, Braze, or Dotdigital.
• Experience designing segmentation and multi-step journeys, not just sending individual campaigns.
• Experience with HTML/CSS vibe-coding with Claude/GPT
• You measure with holdouts and incrementality, not open rates.
• Comfortable working directly with enterprise clients.

Preferred Skills

• Experience with predictive or propensity-driven campaigns.
• Experience running programs for multiple brands at once.