Marketing Automation Manager

Who is ZoomREI?

A leading one stop-shop real estate investment company specializing in the US residential market.

Our innovative approach integrates cutting-edge strategic marketing investments and a great system to pinpoint high-value opportunities, guaranteeing sustained profitability.

Operating across over 6 US markets, we trailblaze a unique model where property acquisition, fix and flip, marketing, and finance converge seamlessly, managed from Israel with dedicated on-the-ground support in the US.

Why us?

Influence – enjoy a dynamic work environment that embodies innovation and creativity, bring your ideas to the table. Be part of a team where your ideas matter here - we value and nurture each unique perspective.

Grow – professionally with your role, with the growing company and the team and evolve with ongoing learning opportunity. We will support you to be your best self.

The team – we go together, and we are awesome. Our people are good in heart, and good in what they do. Have fun and be surrounded by pros at the same time!

The Role

Join our dynamic Marketing team as a Marketing Automation Manager! We're looking for a skilled individual with a knack for orchestrating seamless marketing automation strategies. As the Marketing Automation Manager, you'll be responsible for crafting and executing campaigns, creating automated journeys, and ensuring our audience receives engaging content.

Be Accountable For:

● Conduct Emails, SMSs, Push, RVMs, and Direct mail campaigns.

● Execute marketing campaigns with dynamic content, A/B testing, and more.

● Build and test landing pages and forms for a seamless user experience.

● Monitor and optimize channel performance for improved results.

● Cultivate automated nurture campaigns to guide leads through the sales funnel.

● Utilize our marketing automation platform to refine nurture workflows.

● Analyze data to identify opportunities for enhancing nurture journey effectiveness.

● Oversee and manage list segmentations for targeted marketing efforts.

● Manage the acquisition of contact lists from vendors for seamless integration.

● Maintain the cleanliness and accuracy of data within the marketing automation platform.

● Collaborate cross-functionally with corporate marketing, demand generation, customer success, and business operations to fine-tune email execution goals and timelines.

The Right Person:

● Minimum of 3 years of experience in marketing automation, focusing on email marketing, landing page development, and nurture journeys.

● Strong understanding of email marketing best practices, A/B testing, and analytics.

● Excellent project management skills – precision is key!

● Familiarity with Salesforce is a significant advantage – our preferred tool in the marketing toolkit.

Working days: Sunday-Thursday, hybrid and flexible, 2-3 working days from the office between 14:00-22:00.