Product Analyst

MAËLYS is one of the fastest growing & profitable e-commerce brands in the world with a mission to disrupt the body-care market by introducing a unique combination of data, marketing and product innovation.

Its growth is attributed to the uniqueness of the products, backed by an extensive data-marketing operation.

The company has built a strong tech backbone to leverage its data, collected over the span of dozens of million of $ in online advertising spend. The data analysis and predictive modeling guide the company’s decision making and play a central role in its success, creating a unique competitive edge over the industry and other e-commerce players.

We are a team of people who want to make lasting, impactful changes, who live (and love) to see results, who innovate with passion, and who love a good sense of humor. Is our vibe your vibe?

We are seeking a highly skilled and motivated Product Analyst to join its exceptional Data Team. You will play a crucial role in optimizing the customer's experience and funnel in one of the most exciting D2C startups. Your primary focus will be to analyze and optimize the flow on the website, continuously hypothesize, initiate and test changes to increase conversion rates. The role requires a solid background in Conversion Rate Optimization (CRO) methodology, A/B Testing and Analysis.

Your life at MAËLYS will look like…

Analyze user behavior, customer journey, and funnel metrics to identify pain points and areas for optimization.
Harness the company's data to convert it through methodological analysis into practical insights.
Evaluating business performance and conducting on-demand research to identify potential areas for growth, ultimately enhancing the company's efficiency and expansion.
Utilize qualitative and quantitative data to generate hypotheses and recommendations for enhancing user experience and increasing conversion rates.
Collaborate with cross-functional teams, including Product Managers, Designers, and Engineers, to identify opportunities for improving conversion rates across our D2C products.
Implement A/B tests, multivariate tests, and other experimentation methods to validate hypotheses and measure the impact of changes.

You will thrive in this role if you have…

4+ years of working experience as a Product Analyst
Expert in Google Analytics or similar
Proficient in SQL in a Big Data environment
Bachelor degree in a STEM field - Engineering, Core Science, Statistics or similar
Proficiency with data visualization tools
Strong understanding of the statistical significance, models, and tools, as well as the analysis and research methodology and testing.
Outstanding attention to detail, analytical skills, and critical thinking
Experience in B2C, retail, e-commerce or AdTech - a plus