Marketing Graphic Designer

WHO WE ARE

HT VET is a veterinary health technology company. We make VISTA iQ, a handheld scanner that scans a lump on a dog in 40 seconds and helps the vet rule out cancer in the scanned mass, without a needle. It is already in use at more than 500 clinics in the United States and in 10 more countries, and our marketing reaches veterinarians in the US and the UK across Meta, TikTok, Google, LinkedIn, organic social, the website, conferences, and webinars.

We have a lot to say, a lot of real raw material (vets on camera, real clinics, real dogs) and a media budget that keeps growing. What we are missing is the person who turns all of that into creative: fast, good and in volume.

WHAT YOU WILL DO

• Performance creative: static ads for Meta, TikTok, Google and LinkedIn in every ratio (1:1, 4:5, 9:16), with hook, headline and image variations so we can test what works.
• Video: cut testimonial and clinic footage into short edits (15 to 30 seconds) with captions burned into the picture, a hook in the first three seconds, safe zones for Reels and TikTok, and balanced sound. Plenty of recuts of existing footage, not only new shoots.
• AI as a working tool: image, video and voice tools (Midjourney, Runway, ElevenLabs, Firefly, Kling and the like) to get to variations, mockups and backgrounds fast. And knowing when not to: in our account, a real clinic and a real face beat anything that looks generated, and we measure it.
• Organic social: posts, carousels and Reels for LinkedIn, Instagram, Facebook, TikTok and YouTube, including templates the team can use on its own.
• Website and landing pages: banners, visuals for landing pages and on-site tools, and email visuals in HubSpot.
• Field and events: booth materials, presentations, one-pagers, and webinar screens.
• Working with the data: once a week we look at what performed (click rate, cost per lead) and decide what to scale and what to drop. You are part of that conversation.

WHO WE ARE LOOKING FOR

Not an expert in all three areas. Someone with a good eye, a fast hand and the appetite to learn: strong in at least one and curious about the rest.

• A good design eye: typography, hierarchy, colour, composition. This is the foundation and there is no discount on it.
• Solid Photoshop and Illustrator, or Figma.
• Reasonable video editing (Premiere, CapCut, DaVinci or basic After Effects). Enough to cut, caption, and export in the right formats.
• Already playing with AI image or video tools, even if only on personal projects.
• English at a high level, for writing and not only reading: all of our creative goes out in English to vets in the US and the UK, and the words on the ad are yours. Comfortable writing for an American audience, catching the tone and keeping it accurate.
• Speed and flexibility: comfortable producing ten variations, taking feedback from the numbers and moving on. No falling in love with a version.
• Organised: file names, versions, platform specs, folders someone else can understand.
• One to three years of experience, or a portfolio that proves it without the job history. Design school, army service, freelance, personal projects: it all counts.
• Writing: hooks, headlines, captions and social copy. Here the visual and the words are born together, and you write the first draft. Short, clear, no typos.

NICE TO HAVE

• Motion graphics and light animation.
• Familiarity with Meta, TikTok, and Google ad specs.
• Basic WordPress or HubSpot.
• A soft spot for animals. There are many dogs in our material.

WHAT YOU GET

• Full-time, hybrid, at our office in Hod Hasharon.
• Real ownership: your creative runs against a real audience and a real budget, and within a week you know whether it works.
• Performance marketing from the inside: how a hook is built, how the data is read, how the platforms are worked.
• A lot of doing, little bureaucracy: small team, fast decisions.
• A product that does something that matters: giving every dog a chance to be found early.

This position is open to all genders.