PPC Performance Campaign Manager

We are looking for a hands-on PPC Performance Campaign Manager to join a growing global AdTech environment.

This is a performance-driven role focused on managing, optimizing, and scaling acquisition campaigns across Google Ads and Meta. You will work closely with Creative, Product, Data, and Business teams in a highly analytical environment where testing, optimization, and measurable results are at the core of the role.

We are specifically looking for someone with previous experience working in an AdTech company rather than a traditional digital marketing agency.

Key Responsibilities

• Plan, launch, manage, and optimize performance campaigns across Google Ads and Meta
• Own campaign performance from strategy and execution through optimization and scaling
• Monitor budgets, bidding strategies, pacing, and campaign efficiency
• Conduct ongoing A/B testing across audiences, creatives, landing pages, and bidding strategies
• Analyze campaign performance and identify opportunities to improve acquisition and conversion metrics
• Make data-driven decisions based on campaign performance and business KPIs
• Work closely with Creative, Product, Data, and Business teams to drive continuous performance improvements
• Manage tracking, attribution, and campaign measurement to ensure accurate reporting
• Prepare performance reports and communicate key insights and recommendations to internal stakeholders
• Stay up to date with platform changes, industry trends, and emerging performance marketing strategies

Requirements

• 2–4 years of hands-on experience managing performance marketing campaigns
• Previous experience working in an AdTech company – mandatory
• Experience in digital marketing agencies is not relevant for this position
• Proven hands-on experience managing Google Ads and Meta Ads campaigns
• Strong understanding of performance marketing KPIs, including CPA, ROAS, CTR, CVR, and LTV
• Excellent analytical skills and ability to make data-driven decisions
• Experience managing significant advertising budgets
• Strong Excel / Google Sheets skills
• Experience with Google Analytics (GA4) and campaign tracking methodologies
• Fluent English – written and spoken – mandatory
• Highly motivated, proactive, and eager to learn
• Ability to work independently, manage multiple priorities, and operate in a fast-paced environment

Advantages

• Experience in mobile performance marketing or user acquisition
• Familiarity with attribution platforms such as AppsFlyer, Adjust, or Branch
• Experience with Google Tag Manager (GTM)
• Knowledge of SQL, Looker Studio, or other reporting and analytics tools
• Experience working with AI-powered marketing tools and automation

What We Offer

• Opportunity to work in a global AdTech environment
• Hands-on ownership of meaningful performance marketing campaigns
• Exposure to data, technology, product, and performance optimization
• Close collaboration with Creative, Product, Data, and Business teams
• A fast-paced environment with strong opportunities for professional growth

Location: Rehovot | On-site