Senior E-Commerce PPC Manager

We’re looking for a Senior PPC Manager to join our team at Ironside.

This role is built for someone who lives and breathes performance marketing. You will own, scale, and optimise high-impact PPC campaigns across multiple platforms, with a strong focus on eCommerce growth and measurable results.

You’ll be responsible for driving revenue, improving efficiency, and uncovering new growth opportunities through data-driven decision making. If you enjoy working with numbers, testing aggressively, and pushing campaigns to their limits - this role is for you.

What you’ll do:

• Plan, launch, and manage PPC campaigns across Google Ads, Meta and additional platforms when relevant
• Own performance metrics such as ROAS, CPA, and revenue growth
• Build and optimise full-funnel strategies.
• Conduct deep keyword research, audience segmentation, and bidding optimisation
• Analyse campaign performance and extract actionable insights
• Run A/B tests on creatives, copy, and landing pages to improve conversion rates
• Allocate and optimise budgets to maximise efficiency and scale
• Identify new opportunities based on data, trends, and competitor activity
• Work closely with creative, analytics, and development teams
• Implement and maintain accurate tracking using GA4, GTM, and other tools
• Build clear, insightful reports for internal use and clients

Day-to-day responsibilities:

• Manage search, shopping, display, and remarketing campaigns
• Continuously optimise account structure and campaign setup
• Improve Quality Score, Ad Rank, and overall account health
• Refine targeting using audience signals, exclusions, and segmentation
• Monitor performance and react quickly to changes in data
• Test and iterate bidding strategies - manual and automated
• Ensure tracking, attribution, and pixel implementations are working properly
• Stay up to date with platform changes, new features, and industry trends

Requirements:

• 3+ years of hands-on experience managing E-Commerce PPC campaigns
• Strong experience with Google Ads and Meta Ads (must)
• Proven track record managing eCommerce campaigns and budgets
• Deep understanding of performance metrics.
• Experience with GA4, Google Tag Manager, and tracking setups
• Strong analytical mindset and ability to work with data at scale
• Experience running A/B tests and optimising conversion funnels
• Ability to work independently and take full ownership
• Strong communication skills

Nice to have:

• Experience with Google Shopping and feed optimisation
• Familiarity with attribution models and multi-channel tracking
• Experience with tools like Supermetrics, Looker Studio, or similar
• Basic understanding of HTML, JavaScript, or tracking logic
• Experience working in agencies or managing multiple accounts
• Google Ads or Meta certifications

What we offer:

• Competitive salary
• A high-performance, no-BS work environment
• Real ownership and impact on accounts
• Opportunities to grow professionally and take on more responsibility
• Access to advanced tools, data, and learning resources
• If you’re a performance-driven marketer who wants to work on serious accounts and make real impact - we’d love to hear from you.