User Acquisition Manager - Paid Search

Description

Datarails is a SaaS B2B solution that tackles one of the biggest challenges in finance departments: the overflowing amount of data that, up until now, was managed by tons of Excel sheets. We take this scattered and unstructured data and consolidate it into a single source of truth, enabling finance professionals to track it, manage it, and create the ever-needed order within the realm of finances.

About The Role

We are seeking an experienced User Acquisition Manager - Paid Search to join our growing team. In this role, you will own and manage large-scale search campaigns that drive user acquisition and maximize ROI, with a primary focus on Google Ads and Bing Ads. You will plan, execute, and optimize campaigns using data-driven strategies, leveraging both analytical rigor and creativity to uncover growth opportunities.

This is a hands-on role where you will directly impact pipeline growth in a competitive B2B SaaS market.

What You'll Do

• Develop, execute, and optimize paid search strategies on Google and Bing that align with business goals and growth objectives.
• Design, test, and scale innovative acquisition strategies using advanced bidding models, audience segmentation, and automation/AI-driven optimization.
• Monitor campaign performance, analyze large data sets, and deliver actionable insights to improve efficiency and conversion rates.
• Lead experimentation across ad copy, landing pages, and funnels to identify growth levers and deliver measurable results.
• Be the search expert at the table with leadership, influencing acquisition strategy and investment decisions
• Stay ahead of industry trends, algorithm changes, and emerging tools to keep campaigns competitive.
  
  

• 3+ years of hands-on experience running large-scale paid search campaigns (budgets of $200k+/month).
• Expertise in Google Ads; Bing Ads experience is a strong plus.
• Advanced analytical skills, with proficiency in Excel, Google Analytics, and Google Tag Manager.
• Proven track record in creative testing, conversion rate optimization, and full-funnel acquisition strategies.
• Strong problem-solving and strategic thinking abilities, with a growth-oriented mindset and a high sense of ownership.
• Excellent communication skills in English, both written and verbal.
• Bachelor’s degree in Industrial Engineering, Economics, Marketing, Math, Statistics, or a related field.
  
  

• Manage significant budgets with full ownership and autonomy.
• Play a pivotal role in the growth of a fast-scaling SaaS company tackling a massive market challenge.
• Collaborate with a world-class marketing team and gain exposure to executive decision-making.
• Enjoy the freedom to experiment, innovate, and set new benchmarks in B2B search marketing.
• Be part of a culture that values curiosity, initiative, and data-driven creativity.