PPC Campaign Manager (Digital Media Optimaizer)

Company Description

Bakara is the largest consulting and media auditing company in Israel. Serves dozens of prominent and leading clients in the Israeli market from various sectors, including retail, finance, vehicle, and government. Bakara assists large, medium-sized, and small businesses in optimal management of advertising and media budgets and remarketing results. Major advertisers widely trust Bakara due to its professional, discreet, objective, and commercial interest-free services. Our primary goal is to maximize clients' advertising activity across all advertising channels.

Role Description

This is a full-time, on-site role for a PPC Campaign Manager (Optimizer) located in Ramat HaSharon. The PPC Campaign Manager (Optimizer) will be responsible for optimizing the paid media campaign. Daily tasks include overseeing campaign creation, monitoring performance, and ensuring the achievement of kpi's. The role also involves collaborating with teams to align campaign goals.

This role does not include actual media buying, only auditing and optimising clients' activities.

Qualifications

• Experience in Programmatic media buying and managing PPC campaigns, including Google Ads, Meta Ads, and others.
• Two years of media buying experience at an Israeli media agency is a plus
• Strong Communication skills and the ability to articulate ideas clearly
• Excellent analytical and problem-solving skills
• A degree in Marketing, Business, or a related field is a plus