User Acquisition Manager- Paid Search (SEM)

What's Guardio?

Guardio is a B2C cybersecurity startup offering security and privacy solutions directly to consumers - regular people, not corporate companies. We develop products you’d want for yourself, your parents, family and friends. Our goal is to protect real people from cyber problems and crime.

We try and avoid buzzwords, but sometimes those keywords are necessary: we help our customers avoid and combat the modern world’s security threats, like phishing, financial scams, malware, browser hijacking, identity theft, data leaks, and a whole lot more.

Guardio is a relatively small company (we just passed 80 people), on a rapid growth path, and we’re looking for core team members to join our Growth team. We already have well over a million registered customers and plenty of new products and features in the pipeline.

So, what's the job?

We are looking for a User Acquisition Manager- Paid Search (SEM) to join Guardio and work closely with the Marketing, Support, and Product groups.

You will:

• Manage large-scale Google ads campaigns / other SEM channels.
• Identify and capitalize on opportunities to expand paid search campaign reach and drive incremental traffic
• Analyze and optimize campaigns constantly to maximize ROAS, Spend, and meet the relevant KPIs.
• Initiate and implement improvements and creative solutions to increase UA activity.
• Lead Guardio’s SEM acquisition efforts. Monitor, report, and control one of our main acquisition channels.
• Respond quickly to changes in online marketing and adapt to capitalize on new opportunities or vice versa.
  
  

• 3+ years of experience with large-scale SEM campaigns (other channels are an advantage).
• Number-oriented with analytical skills, comfortable with large sets of data and numbers.
• Excellent interpersonal skills. We are looking for a person with a positive attitude.
• Ability to work independently and in a team environment.
• Follow the latest web trends.
• Experience with Worldwide desktop marketing efforts.
• Fluent in English - Verbal and written.
• Understanding of the web cyber-security landscape, vulnerabilities, and attack surfaces - advantage.