Google PPC Manager

Industry: Online Gambling & Sports Betting

Company Description:

You will work to develop the brand: Winpot.mx, the fastest growing Gambling site in Mexico of the last 3 years

The group has 200 employees, between Mexico, Cyprus and Tel-Aviv. and the monthly marketing budget is in Millions of US Dollars

Job Description:

We are seeking a skilled Google PPC Manager with expertise in the gambling industry to drive high-performing paid search campaigns. This role is crucial for scaling acquisition efforts across Mexico market, ensuring optimal ROI, compliance, and strategic expansion.

Key Responsibilities:

• Develop, manage, and optimize Google Ads campaigns for gambling and sports betting.
• Conduct in-depth keyword research and competitor analysis for Spanish-speaking markets.
• Ensure Google Ads compliance with gambling regulations in Mexico
• Optimize bidding strategies, ad copy, and landing pages for maximum conversions.
• Analyze campaign performance and leverage data-driven insights to improve CPA and ROAS.
• Collaborate with content, design, and affiliate teams to align marketing efforts.
• Stay ahead of trends in gambling PPC, regulations, and new opportunities in paid media.

Requirements:

✔️ 2+ years of experience in Google PPC, preferably in gambling (or finance).

✔️ Fluency in English (Spanish is a BIG +) .

✔️ Strong understanding of Google Ads, conversion tracking, and attribution models.

✔️ Experience with Google Analytics, Firebase, and AppsFlyer.

✔️ Hands-on experience with high-budget campaigns ($100K+/month).

✔️ Deep knowledge of LATAM & Spanish-speaking markets.

✔️ Ability to adapt to fast-paced, compliance-heavy environments.

Added Value:

🔹 Experience in affiliate marketing & paid media partnerships.

🔹 Understanding of retargeting strategies and mobile acquisition.

🔹 Familiarity with Meta Ads, Bing Ads, and programmatic.

💰 Competitive salary + performance bonuses 💰

• 🚀 Ready to take your PPC expertise to the next level? Apply now and be part of a high-growth, data-driven team! 🚀