Data and measurement specialist

Curious about what it’s like to work at the world’s number 1 discovery platform as a Data and measurement specialist ? We’re glad you asked!

Taboola has the most extensive readership dataset across the open web, and the Marketing team uses it to understand how people behave online, uncover interesting stories and support the business with trends, insights and data visualizations.

We are looking for a Data and measurement specialist to join our global Marketing team. This is a great opportunity for those interested in finding data stories and trends, innovating, and making an impact on a global, fast-growing business.

What are some of the things you do on a day-to-day basis?

• Be the owner of Google Tag Manager and tracking pixels implementation in the company
• Be the owner of the Consent Management Platform and optimize user consent rates
• Server side tracking setup
• Maintain GA4 on all of Taboola’s assets
• Setup ETL processes to export the data to Vertica
• Setup tables and dashboards that are relying on Google Analytics, Bigquery.
• Make sure we are staying ahead of the curve with data collection in the cookieless world.
  
  

• 2+ years of experience using Google Analytics and Google Tag Manager or related analytics platforms.
• 2+ years of experience with HTML, JavaScript, and CSS.
• Proficiency in implementing tracking pixels, events, and custom HTML and JavaScript tags using Google Tag Manager.
• Experience using Google Analytics 4 through Bigquery or other data related tools for various measurement use cases.
• Experience Guiding development teams in implementing server-to-server or CAPI events.
• Understanding and experience implementing cookie consent mechanisms. Experience in testing and optimizing consent rates is a plus.
• Basic SQL proficiency, including creating and querying tables on Google BigQuery.
• Data Analysis and Reporting:
• Creating reports and dashboards on Looker Studio or other data visualization tools.
• Collaborative and Strategic Skills:
• Close collaboration with media, PPC, and UA teams to align technical implementations with business objectives.
• Ability to turn business objectives into clear and measurable KPIs.
• Conversion Rate Optimization experience is a plus.
• Ability to listen and understand business needs and creatively develop solutions.
• Strong problem-solving skills, and adaptability.
  

• Taboola is the world’s leading recommendation platform reaching over 500 million daily active users. We’re growing rapidly, and have recently gone public on the NASDAQ.
• Adam Singolda, Taboola Founder and CEO says; “You can copy anything from another business but you can’t copy a company’s culture.”
  
  

• At Taboola, we pride ourselves in making an impact on how people consume content across the world, a culture of transparency, passion, and a diverse, inclusive and friendly work environment.
• You can get to know us more by visiting our company website, careers site, Taboola Life blog and social media channels; Facebook, Instagram, Twitter and LinkedIn