Marketing Designer - IL

About PointFive

PointFive enables Continuous Cloud Cost Efficiency through Deeper Detection and Collaborative Remediation. Our advanced DeepWaste detection reveals typically overlooked cloud waste, equipping engineering and FinOps teams with action-ready workflows that enable continuous optimization and enhance organizational efficiency.

The Role

We're looking for a creative and experienced Marketing Designer to join our growing team. This role blends visual storytelling, marketing strategy, brand development, and general digital marketing expertise to elevate PointFive's presence across all channels. As a key member of the marketing team, you'll leverage both design thinking and marketing acumen to create impactful campaigns that engage our technical audience and communicate our value proposition with clarity and creativity.

Key Responsibilities

• Visual Content Creation & Design
• Design collateral for various digital platforms, including social media, blog posts, and marketing campaigns.
• Collaborate with content and product marketing teams to translate complex technical concepts into visually engaging assets.
• Develop and maintain PointFive’s visual brand guidelines.
• Create campaign assets, including banners, email templates, videos, and landing pages.
• Design creatives that maximize engagement and conversion rates.
• Brand Development
• Drive consistency in brand identity across all marketing channels, and internally across functions.
• Evolve PointFive’s visual language to align with our positioning.
• Video & Interactive Media
• Produce short-form videos and animations to enhance content storytelling.
• Explore and implement interactive design elements that elevate user engagement.
• Collaboration & Strategy
• Partner with cross-functional teams to ensure alignment of design outputs with overall marketing strategy.
• Contribute to brainstorming sessions for creative campaign ideas and marketing initiatives.
  
  

Requirements

• 5+ years of experience as a designer in a marketing or creative agency environment.
• Proficiency with design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma.
• Experience with Webflow
• Experience designing for B2B technology brands or technical audiences.
• Strong understanding of typography, layout, and visual storytelling.
• Familiarity with video editing tools and animation techniques.
• Knowledge of HTML and CSS for email and landing page designs.
• A portfolio showcasing a range of creative projects, including digital marketing materials.
  
  

What Makes You Successful

Ability to balance creativity with adherence to brand guidelines.

Strong project management skills and the ability to meet deadlines in a fast-paced environment.

A collaborative mindset with a willingness to iterate based on feedback.

Passion for storytelling and design innovation.

What We Offer

Get in on the ground floor and help shape the GTM motion

Competitive compensation package, including equity

Comprehensive health benefits

Flexible PTO policy

Professional development opportunities

Hybrid work environment. We’re in the office at least twice a week

Collaborative and innovative team culture