User Acquisition Manager

Seperia is a leading comparison site focusing on fintech services, empowering consumers to make informed decisions and find the best deals on various financial products, including credit cards, online banks, and more. We are now seeking a talented and experienced User Acquisition Campaign Manager to join our growing team and help us revolutionize decision-making by providing unbiased information, competitive pricing, and a seamless user experience.

Responsibilities:

• Develop and execute effective performance marketing campaigns
• Continuously monitor and optimize campaign performance to achieve maximum ROI.
• Analyze campaign data to identify trends, insights, and opportunities for improvement.
• Create and adjust strategies as needed to achieve KPIs
• Manage and allocate marketing P&L effectively to maximize ROI.
• Prepare regular performance reports and provide actionable insights to stakeholders.
• Conduct A/B testing and experimentation to identify the most effective campaign strategies.
• Collaborate with product and tech teams and departments to enhance the marketing funnel and unlock additional growth opportunities

Qualifications:

• Minimum 2 year of experience in online marketing- Must
• Hands-on expertise with Google Ads, Search Ads and other paid search platforms
• Strong understanding of digital marketing channels and tactics.
• Proficiency in using marketing automation tools and analytics platforms.
• Strong analytical skills, and high proficiency in Excel (VLOOKUP, Pivot tables, etc.).
• Strong communication and interpersonal skills.
• Independence, proactive energy, quick learning ability, enthusiasm for online marketing
• Bachelor's degree in marketing, business, or a related field.