User Acquisition Manager

Description

Datarails is a SaaS B2B solution that tackles one of the biggest challenges in financial departments: the overflowing amount of data that, up until now, was managed by tons of Excel sheets. We take this scattered and unstructured data and consolidate it into a single source of truth enabling finance professionals to follow it, manage it, and create the ever-needed order within the realm of finances.

We are seeking a highly skilled User Acquisition Manager to join our team. In this role, you will be responsible for developing and managing performance marketing campaigns that drive user acquisition and maximize ROI. You will leverage the latest advertising technologies and data-driven strategies to optimize campaign performance across multiple digital channels. This role requires a mix of creativity, analytical skills, and hands-on experience with large-scale campaigns.

What You'll Do

• Develop and implement paid marketing strategies that align with our business goals, leveraging the latest advertising technologies
• Create, manage, and optimize large-scale paid advertising campaigns across Google Ads, YouTube, Facebook, LinkedIn, TikTok, and other platforms
• Monitor campaign performance and conduct regular data analysis to identify trends, provide actionable insights, and drive continuous improvement
• Collaborate with creative and ad agencies to produce high-quality campaigns, offering input on creative copy, banners, and videos
• Utilize analytics tools to generate insights and optimize the performance of marketing campaigns
• Stay current with industry trends and emerging technologies to identify growth opportunities
  
  

• 3+ years of experience managing large-scale campaigns ($100k+ per month) – a must
• Proven experience with multiple user acquisition channels including Google, LinkedIn, TikTok, Meta, DV360, and other ad networks
• Strong analytical skills with proficiency in data-driven optimization
• Deep understanding of creatives, including experience with creative ideation, brief writing, leveraging data to improve creatives, A/B testing, and deriving learnings
• A growth-oriented mindset with adaptability and a drive for continuous improvement
• Experience with Google Analytics, Google Tag Manager, and Microsoft Excel, including managing large data sets
• A "can-do" attitude with a hands-on approach and a commitment to continuous improvement
• Excellent communication skills, both written and verbal, in English
  
  

• We offer a supportive, agile, and creative work environment with brilliant colleagues!
• Competitive compensation, ongoing recognition, and most of all, a chance to learn, contribute, and develop your skills.
• Opportunity to join an explosive industry, a successful and growing organization, and an unmatched leadership team that is passionate about their employees!
• Most of all, we will give you fun, enthusiasm, support, a passion for healthy living, and never a dull moment