User Acquisition Manager

Tango is a successful, market leader, a live-streaming Platform with 450+ Million registered users, in an industry projected to reach $240 BILLION in the next couple of years.

The B2C platform, based on the best-quality global video technology, allows millions of talented people around the world to create their own live content, engage with their fans, and monetize their talents.

Tango live stream was founded in 2018 and is powered by 450+ global employees operating in a culture of growth, learning, and success!

The Tango team is a vigorous cocktail of hard workers, creative brains, energizers, geeks, overachievers, athletes, and more. We push the limits to bring our app from “one of the top” to “the leader”.

The best way to describe Tango's work style is not to use the word “impossible”. We believe that success is a thorny path that runs on sleepless nights, corporate parties, tough releases, and our users' smiles (and as we are a LIVE app, we truly get to see our users all around the world smiling right in front of us in real-time!

Do you want to join the party?

Responsibilities:

• Planning, execution, and optimization of user acquisition campaigns across channels such as Media Buying Networks, DSPs, SDKs and others
• Monitor campaign performance, analyze data, and generate insights to optimize marketing strategies.
• Prepare regular reports on key metrics, including cost per acquisition (CPI/CPA/CPE) and return on ad spend (ROAS)
• Work closely with cross-functional teams, including creative and analytics, to ensure cohesive and effective marketing efforts.
• Work closely with the user acquisition external partners, grow the business and develop collaborations.
• Manage high marketing budgets, ensuring that spending is aligned with the business plans
• Provide input and collaborate with the creative team to develop compelling ad creatives that resonate with the target audience.
• Stay updated on the latest trends and best practices in user acquisition, digital marketing, and growth hacking.

Requirements:

• Minimum 1-2 years of experience in digital marketing, user acquisition, or a related role.
• Familiarity with digital marketing tools and platforms, such as Excel/Google Sheets.
• Excellent written and verbal communication skills, with the ability to work effectively in a team environment.
• Strong attention to detail, with the ability to manage multiple tasks and projects simultaneously.
• Proficiency in data analysis and interpretation, ability to work with large datasets, and draw actionable insights.

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