User Acquisition Manager

Fitness22 builds the most advanced cardio and strength training fitness apps, making fitness accessible to over 50 million people worldwide. Our mission is to provide the most innovative fitness apps that help everyone - no matter their fitness level - live happier and healthier lives💚

User Acquisition Manager

Our Marketing team is growing and we are looking for an experienced User Acquisition Manager to join our team and help us make an impact within the company and on our users worldwide.

You will play an important role as part of our Marketing team, as you will be responsible for driving sustainable growth through a combination of creativity and data-driven decision making. You will work closely with the creative team to develop winning creatives while implementing innovative media buying strategies on various channels (Apple Search ads, Facebook, TikTok, Google ads) to optimize growth.

What You'll Be Doing

• Grow, manage, and maximize ROI on paid marketing channels.
• Optimize top of funnel conversions by A/B testing different strategies and creative types.
• Identify, plan, and implement new growth marketing strategies.
• Create insightful, data-driven decisions that drive overall ROAS growth.
• Work closely with the Content and Design teams to provide winning creatives.
• Identify relevant trends and marketing opportunities by thinking “out of the box” and bringing new ideas to the table.

Must Have

• 2+ years experience in User Acquisition OR Growth Marketing roles.
• Experience in managing $200k+ budget performance campaigns on Facebook/TikTok.
• Strong analytical skills with the ability to draw meaningful conclusions and recommendations (BI, Amplitude).
• A unique marketing sense with the ability to create a marketing strategy that will lead to success.
• Fluent English verbal and written communication skills.
• Bachelor's degree in Marketing, Business, or relevant field.

Advantage

• Ad creation experience with a great understanding of what makes a good creative.
• Experience in Apps/Subscription/Mobile domains.
• Fitness is a part of your life.

Send us your CV: [email protected]