Marketing Business Analyst

Whalo Games is a mobile gaming company based in Tel Aviv. We develop top of the line mobile games that our players will enjoy for years.

We combine creativity, data, and technology to build social gaming experiences that millions of players love. This is a great opportunity to play a key role in scaling Fish of Fortune!

We move fast, think big, and care deeply about the people who build our products. Our teams thrive on curiosity, collaboration, and the excitement of turning great ideas into real impact.

About the Role
As a Marketing Business Analyst, you'll leverage your analytical, technical, and business skills to measure marketing performance, identify trends, and support key decision-making. Your role will involve answering complex questions from executive management and various teams, providing insightful recommendations, and conducting deep-dive analyses.

We're looking for someone who loves working with data and understands the marketing landscape. You should have a proactive mindset, a keen eye for opportunities, and a creative approach to solving challenges.

Responsibilities:

Analyze marketing data to track performance, player acquisition, and retention.

Develop and maintain dashboards and reports.

Provide actionable insights to improve marketing ROI and player engagement.

Collaborate with the marketing team to drive data-backed decisions.

Work independently and within a team to solve complex analytical challenges.

Requirements:

3+ years of experience as a Marketing Analyst (experience in the online gaming industry is an advantage).

Strong proficiency in SQL for data extraction and analysis.

Strong understanding of marketing metrics and KPIs.

Expertise in Tableau for data visualization and reporting.

BA or BS.c in Industrial/Information Systems Engineering, Computer Science, Statistics, or equivalent.

Proven ability to work both independently and in a team environment.

Why Whalo

Impact: You’ll shape the technology that powers experiences enjoyed by millions of players.

Innovation: Join a company that encourages experimentation and creative problem solving.

People-first culture: We believe the best products are built by teams that love working together.