Marketing Coordinator

The A Side: A Day in The Life

The Marketing Coordinator will be responsible for coordinating and executing marketing campaigns for signed artists and international music at the record label. They will work closely with various teams within the company to ensure that all marketing initiatives align with the label's brand and vision. The Coordinator will also help in analyzing the success of campaigns and reporting on results.

The B Side: Skills & Experience

Be Commercial

Develop and execute marketing plans for new album releases and other projects for signed artists and international music
Work closely with A&R and artist management teams to ensure that all marketing initiatives align with the artist's brand and vision
Create and manage timelines and project plans for all marketing initiatives related to signed artists and international music.
Analyze the effectiveness of campaigns and make recommendations for future efforts
Manage the creation of marketing assets, including digital ads, email newsletters, and promotional materials
Monitor and report on trends in the music industry and competitive landscape for signed artists and international music

Be Collaborative

Collaborate with internal teams to develop and execute innovative marketing campaigns for signed artists and international music.
Manage relationships with external partners and vendors, including advertising agencies, to coordinate and execute marketing campaigns.
Collaborate with the label's social media team to develop and execute social media campaigns for signed artists and international music
Assist in the coordination of events and promotions to support marketing campaigns for signed artists and international music

Person Specification

Necessary

Proven track record working in marketing, preferably in the music or entertainment industry, with a focus on signed artists and international music
Strong communication, project management, and organizational skills
Ability to work in a fast-paced environment and manage multiple projects simultaneously
Familiarity with social media platforms and digital marketing tools
Creative thinker with the ability to develop innovative marketing ideas for signed artists and international music
Knowledge of the music industry and passion for music, with a particular focus on signed artists and international music

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