Product Marketing Manager

At JFrog, we're reinventing DevOps to help the world's greatest companies innovate - and we want you along for the ride. This is a special place with a unique combination of brilliance, spirit and just all-around great people. Here, if you're willing to do more, your career can take off. And since software plays a central role in everyone's lives, you'll be part of an important mission. Thousands of customers, including the majority of the Fortune 100, trust JFrog to manage, accelerate, and secure their software delivery from code to production - a concept we call "liquid software." Wouldn't it be amazing if you could join us on our journey?

Imagine being part of a team where your work doesn't stay behind the scenes—it's showcased on the world's biggest tech stages, shaping the future of software development. At JFrog, as a Product Marketing Manager , you'll tackle challenges head-on, bringing solutions to market that are mission-critical for leading companies like Amazon, Google, and Netflix. Every day here is dynamic, with new challenges to solve and opportunities to innovate. As a Frogward thinker, you'll push boundaries, challenge your comfort zone, and lead the charge in a culture that's always moving forward. It's about driving the technology that powers the world. If you're looking for a place where your work matters and where innovation never stops, JFrog is where you want to be.

As a Product Marketing Manager at JFrog you will..
Develop clear, defensible positioning and messaging for JFrog Platform security solutions, summarizing multiple messages for different personas
Plan programs to establish JFrog as the leader in software development life cycle (SDLC), strengthen thought leadership positions and market visibility, making an impact on industry influencers, analysts and prospects.
Work closely with the digital team to create continuous demand and effective lead generation campaigns, implementing a full funnel approach that will deliver high performing campaigns and drive business growth.
Create assets and collateral to highlight the benefit of JFrog, including presentations, solutions briefs, case studies, white papers, videos, blogs, sales tools, and webinars.
Understand the competitive environment and market trends, and ensure the sales team is prepared to address competitive objections.
To be a Product Marketing Manager at JFrog you need...
6+ years of product marketing experience in global hi-tech companies - technical background or relevant experience in DevOps/DevSecOps, application security, IT solutions is a plus.
Defining buyer personas and use cases that ensure focused campaigns and effective content to strengthen brand awareness and drive quality demand.
Experience in developing effective sales-facing/sales enablement materials, as well as content for website, campaigns, events, and other marketing activities.
Ability to work independently, with strong collaboration skills in working with cross-functional, international teams and customers.
Experience working in fast-paced environments and flexible to work with teams across various time zones.
Excellent, native-level English written and oral communication skills.
Bachelor's in business, marketing, computer science or related field (MBA desirable)