Digital Campaign Manager

We are looking for a self-starting and enthusiastic Digital Campaign Manager to join a small but growing, mission-driven team during a particularly exciting time in the companys history.
Using your digital advertising skills, youll manage a core aspect of the survey business.
This role will further develop, refine, and execute an in-house digital advertising function, with an eye toward making our digital audience recruitment more responsive, nimble, and efficient.
This person will work internally and with outside vendors to engage residents of cities, counties and police departments across the globe to respond to surveys seeking public input on government performance and trust. You will work closely and collaboratively with the companys product, engineering and data science leaders. The role is operational with significant hands-on elements (setting up, deploying, analyzing and optimizing campaign performance) while growing the strategic function of the survey operations team over time.
Responsibilities:
Set up and manage digital campaigns, such as Meta, Google, SMS providers, and survey panel providers to meet clear daily, weekly, and monthly campaign performance objectives.
Act as subject matter expert for all things digital campaign management and campaign execution including understanding the advertising objectives & KPIs, ad technology features and limitations, best practices that wrap around existing technologies and gaps, creative QA, and delivery troubleshooting.
Ensure flawless campaign execution and delivery which includes deploying relevant creative content and survey links while troubleshooting any issues and monitoring campaign delivery and performance.
Provide guidance to relevant advertising subcontractors on campaign setup, delivery and performance optimizations.
Assist with interpreting various sets of performance data and tell a story about how the campaign performed and help recommend best practices for future campaigns.