Creative Strategist, Tel Aviv

Creative ShopWe're a team of growth-oriented creatives, problem-solvers, sound designers, art directors, gamers, writers, data & tech tinkerers who are eager for new ways to accelerate the success of advertisers on our platforms. We believe creativity is what drives innovation and growth in every aspect of advertising, disrupts industries, improves the status quo, and helps bring the world closer together.Job DescriptionWe're looking for someone creatively experienced and business-centric with experience in building DR-focused campaigns for clients looking to reach their audience in global markets. You'll have a drive for creative experimentation and launching impactful campaigns with iconic brands.You Belong in Our Team If:- You're hungry to move fast, learn more, and never be complacent- You stand at the intersection of creativity and strategy- You master the native dialogue of our platforms- You believe curiosity and craft are fundamental to the creative process- You're eager to constantly improve way of working- You're always on the cutting-edge of knowing what's happening in the performance marketing landscape- You want to work with a diverse bunch of creative minds to tell stories on the global stage- You love brands and want to help them grow and deliver results- You believe data and creative go together- You want to humbly lead the industry to create the best work of your (and their) life

Creative Strategist, Tel Aviv Responsibilities:

Continually inspire and work with advertisers to explore new generations of ideas for their DR-focused campaigns on Meta's platforms
Work with diverse, cross-functional teams to refine and scale your creative approaches for maximum impact
Continually work to invent new ways to harness creativity for business growth whilst driving value for people and communities
Work hands-on to bring ideas to life, manage projects end-to-end, this is a position for builders

Minimum Qualifications:

Experience in creative for performance, gained from working at performance agencies and in-house creative teams in digital native startups, with a focus on performance-focused campaigns/paid social media campaigns (Meta's platforms, TikTok, or YouTube).
Data fluency – you are happy getting your hands dirty with data, have interest in AI for marketing, you understand measurement and are willing to learn new tools
Entrepreneurial. We’re still only 1% done – this team is inventing everyday and it takes tenacity, bravery and the right mindset to see the big opportunities to thrive here.
Demonstrated experience in DR (Direct Response) campaigns, including paid acquisition campaigns and performance focused strategies for creative development
Demonstrated skills in building and forming scalable solutions for performance driven markets, with a focus on creating scalable solutions

Preferred Qualifications:

Knowledge of performance marketing metrics and analytics
High project management skills, with experience in managing multiple projects simultaneously and deliver results under tight deadlines
Proven experience in analytical and problem-solving, interpreting data and make informed decisions through strategy
Experience in collaboration, with experience in working effectively with cross-functional teams and external partners

About Meta:

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.