Social Media Manager (Maternity Cover)

Location: Tel Aviv | In-office: 5 days a week Type: Fixed-term maternity cover, with potential to grow into a permanent role

About Kape

Kape is a global technology company with a portfolio of leading digital privacy and security brands, including ExpressVPN and ExpressVPN Gaming. We build products and experiences that help people live more freely and securely online.

About The Role

We're looking for a hands-on, creative and strategic Social Media Manager to lead social media across multiple brands and product lines. You'll own social strategy, content, performance and cross-functional collaboration, with the opportunity to shape our presence and make a tangible impact across the portfolio.

Responsibilities

• Own and execute social media strategy across multiple brands and platforms, including ExpressVPN, ExpressVPN Gaming and other Kape privacy brands.
• Lead content ideation, planning and briefing for campaigns, product launches, events and always-on social content.
• Create and adapt content where needed, including fast-turnaround and trend-driven content using tools such as CapCut.
• Monitor social performance, identify insights and translate learnings into improved content and strategy.
• Collaborate with Comms & PR, Product, Engineering, Design and Legal to develop and deliver impactful social initiatives.
• Manage external social partnerships and activations, including esports partners and joint content opportunities.
• Stay ahead of social trends and platform developments, applying strong brand judgement and finding opportunities to experiment while maintaining brand consistency.
  
  

• Native-level English speaker with 3+ years of social media management experience, ideally in technology or SaaS.
• Proven ability to manage multiple brands, channels and priorities while maintaining quality and consistency.
• Strong combination of creative thinking, analytical skills and excellent editorial judgement.
• High ownership and a proactive, solution-oriented mindset; able to drive work independently from idea to execution.
• Experience with social media management tools such as Khoros, Sprout, Buffer or Hootsuite.
• Basic content editing skills in CapCut required; Figma is a plus.
• Strong team player with excellent collaboration skills and a willingness to contribute ideas, feedback and inspiration beyond their own work.
  
  

• Comfortable appearing on camera as a brand representative when needed.
• Interest in gaming and gaming culture.