למשרד פרסום בדיגיטל דרוש/ה מנהל/ת קמפיינים PPC מנוסה

Company Description Eyal Pour is a digital agency specializing in paid online advertising and the creation of marketing-focused websites and landing pages. The agency helps clients increase visibility, generate leads, and drive conversions through data-driven campaigns across major digital platforms. With a strong focus on performance and measurable results, Eyal Pour tailors solutions to the specific needs and goals of each client. The team values creativity, analytical thinking, and continuous optimization to deliver effective digital marketing outcomes.

Role Description The PPC Campaign Manager is a full-time, on-site role based in Kadima, responsible for planning, executing, and optimizing paid advertising campaigns across platforms such as Google Ads, Meta Ads, and other relevant networks. Day-to-day tasks include keyword research, audience targeting, budget management, bid adjustments, and performance analysis to ensure campaigns meet clearly defined KPIs. The role involves creating and testing ad creatives, collaborating with designers and content specialists on landing pages, and implementing A/B tests to improve conversion rates. The PPC Campaign Manager will also prepare regular reports, provide insights to clients and internal stakeholders, and stay up to date with platform updates and best practices in digital advertising.

Qualifications

• Strong proficiency in PPC campaign management, including keyword research, bid management, and budget optimization.
• Experience working with major advertising platforms (e.g., Google Ads, Meta Ads) and understanding of tracking and analytics tools.
• Ability to analyze campaign data, interpret metrics (CTR, CPC, CPA, ROAS), and translate insights into actionable optimizations.
• Familiarity with marketing-oriented landing page and website structures, including UX considerations that impact conversions.
• Strong written and verbal communication skills
• Comfort working on-site in Kadima in a collaborative agency environment and managing multiple campaigns simultaneously.
• High attention to detail, strong organizational skills, and a proactive approach to problem solving and continuous improvement.
• Relevant experience in digital marketing or online advertising