Marketing Director

Company Description Research Terminal is a platform used by founders, CEOs, and entrepreneurs to position themselves and their organizations as leading voices in their fields. The company helps clients identify early market shifts and understand how narratives are evolving in their domain. By providing insight and context, Research Terminal supports strategic decision-making and thought leadership. Applicants joining the team will contribute to a product that empowers business leaders to stay ahead of emerging trends and shape conversations in their industries.
Role Description The Marketing Director is a full-time, hybrid role based in the Tel Aviv District, Israel, with flexibility for partial work from home. This role is responsible for developing and executing the overall marketing strategy to drive brand awareness, demand generation, and customer engagement for Research Terminal. Day-to-day responsibilities include leading marketing planning, overseeing campaigns across digital and offline channels, and managing market positioning and messaging. The Marketing Director will collaborate closely with sales, product, and leadership teams to align marketing initiatives with business goals and revenue targets. Additional tasks include managing marketing budgets, analyzing performance metrics, conducting competitive analysis, and mentoring a small marketing team or external partners and agencies.
Qualifications

• Strong strategic marketing skills, including Marketing, Marketing Management, and Market Planning.
• Proficiency in Market Research to identify trends, customer needs, and competitive dynamics.
• Experience collaborating with Sales to align go-to-market plans, support lead generation, and optimize the marketing-to-sales funnel.
• Proven track record in B2B or SaaS marketing, ideally with experience supporting executive or thought-leadership-focused products.
• Demonstrated ability to develop and execute integrated marketing campaigns across digital channels (e.g., content, email, social, paid media).
• Strong analytical skills with the ability to interpret data, measure ROI, and adjust strategies based on performance insights.
• Excellent written and verbal communication skills in English; additional languages are an advantage.
• Experience leading or coordinating cross-functional teams and managing external vendors or agencies.
• Bachelor’s degree in Marketing, Business, Communications, or a related field; an advanced degree is a plus.
• Ability to work effectively in a hybrid environment, demonstrating initiative, accountability, and collaborative mindset.