Social Media Manager

Company Description TrafficIcons is a leading digital marketing agency focused on performance-based services and lead generation for online businesses and mobile apps across diverse industries. The company offers a comprehensive range of services, including SEO, ASO, social media, paid advertising, affiliate marketing, and PR. With a holistic, one-stop approach, TrafficIcons designs cohesive strategies that emphasize measurable results and return on investment. Operating with a global mindset, the team provides tailored solutions for different markets and growth stages. Applicants will join a results-oriented environment that values innovation, accountability, and data-driven decision-making.

Role Description This is a part-time, on-site Social Media Manager role based in Herzliya. The Social Media Manager will plan, create, and publish content across social media platforms to support brand awareness, engagement, and lead generation. Day-to-day tasks include managing social media calendars, writing posts, coordinating visual assets, optimizing content for each platform, and monitoring analytics to improve performance. The role also involves community management, responding to comments and messages. The Social Media Manager will stay current with platform updates, trends, and best practices to keep TrafficIcons’ presence competitive and innovative.

Qualifications

• Strong Social Media Marketing and Social Media Optimization (SMO) skills, with hands-on experience managing brand accounts.
• Content Strategy and Writing skills to plan, draft, and adapt social content for multiple platforms and audiences.
• Excellent Communication skills for clear messaging, community engagement, and effective collaboration with internal teams.
• Ability to interpret social media analytics, track KPIs, and use insights to refine campaigns.
• Familiarity with major platforms (e.g., Instagram, Facebook, TikTok, LinkedIn, X) and social media management tools.
• Organized, detail-oriented, and comfortable managing multiple tasks and deadlines in a fast-paced environment.
• Relevant experience in digital marketing, especially performance-based or lead-generation environments, is an advantage.