UA Manager (Rewarded & DSPs)

About Us

Geckos Games is a fast-growing gaming company on a mission to bring competitive gaming to the mass market. We create bold, action-packed experiences that combine innovation, data, and top-tier execution, delivering games that challenge, excite, and engage players at every level. Our flagship app, Thrillzz, is a competitive sports-driven gaming platform built for the U.S. market, where skill, strategy, and real-time competition come together.

As our presence in the U.S. continues to expand, we operate like a performance-driven startup: quick to adapt, focused on excellence, and committed to building immersive products that stand out in a competitive landscape. As we grow, we are strengthening our financial operations, and this role plays a key part in that evolution.

Role Overview

We’re looking for a self-starter, data-driven, high-ownership UA Manager who lives and breathes performance marketing. You will take full ownership of acquisition across DSPs, incentives and rewards, experimentation, creative strategy, and growth loops.

This is a high-impact role where you will shape Thrillzz’s user growth from the ground up, partner directly with the CMO, and operate with full autonomy.

Responsibilities

Paid Social & Performance Marketing

• Own and scale acquisition across DSPs (Moloco, Liftoff, Unity, Kayzen), ad networks
• Build campaigns with D30 user funnels across Rewarded and Incent traffic
• Manage budgets, pacing, forecasting, and optimizations with a focus on ROAS, CPA, and retention
• Build, manage, and iterate Creative + CPP testing frameworks for continuous A/B experimentation
• Partner closely with design to synthesize learnings, develop hypotheses, and streamline production
• Deeply analyze creatives to identify winning patterns, angles, and new opportunities

Attribution & Analytics

• Strong command of MMPs (Singular preferred), SAN setups, SKAN V4+, privacy-centric optimization
• Troubleshoot attribution discrepancies, event mapping, revenue tracking, postbacks, and partner integrations
• Define reporting, dashboards, daily KPIs, cohort analysis, and creative-level performance insights

Growth Strategy & Execution

• Build a culture of constant experimentation: hypothesis → launch → measure → iterate
• Work closely with the CMO to update strategy, performance insights, and weekly priorities
• Collaborate cross-functionally with product, data, design, and leadership
• Proactively identify new growth opportunities, blockers, and solutions

Requirements

• 2–4 years of hands-on Mobile UA experience (Sports or Gaming a major plus)
• Deep expertise in managing campaigns in DSPs & Rewarded Networks
• Strong creative instincts and the ability to extract insights from creative performance data
• Hands-on experience with attribution, MMPs, SKAN, and SAN environments
• Proven track record of scaling spend while hitting CPA and LTV targets
• Highly analytical — excel with data, dashboards, and structured thinking
• Self-starter, independent, fast learner, and comfortable in a startup culture
• Strong communication skills and ability to influence cross-team decisions

AI Capabilities (2026 Required)

• AI-native execution across the full UA lifecycle: testing velocity, research, QA, and competitive scans
• Ability to use copilots (ChatGPT, Midjourney, Runway, Sora, Claude, etc.) to accelerate creative iteration, CPP validation, and breakdowns

What You’ll Get

• Work directly with the CMO & founding team
• High ownership, strategic runway, and autonomy
• A passionate, high-velocity culture
• The opportunity to scale the next breakout sports platform in the U.S.