Product & Go-To-Market Manager

At Utila, you’ll help build the modern, enterprise-grade platform that powers digital asset operations for more than 200 global institutions. Our technology secures $15B+ in monthly transaction volume and has protected over $100B to date, and we’re growing fast, backed by $50M in funding and a rapidly expanding customer base.

We work on mission-critical systems that demand innovation, precision, and deep technical expertise. If you’re excited by complex challenges, want to work with exceptionally strong teammates, and are looking to make a real impact on the future of financial technology, you’ll feel right at home here.

Join us, and help build something big.

We’re looking for a Product & Go-To-Market Manager to own Utila’s product storytelling, messaging, and technical narrative. This is a core role in our marketing team, responsible for translating the complexity of Utila’s institutional digital asset infrastructure into clear, differentiated, and compelling positioning for fintechs, banks, payments companies, and enterprises.

You’ll work closely with Product & Go-To-Market Manager, and Sales to shape product narratives, drive feature launches, sharpen our positioning, build enablement materials, and ensure Utila’s value proposition resonates with institutional audiences.

If you love turning deep technical products into sharp messaging, strategic GTM materials, and high-impact narratives that influence pipeline and revenue, this role is for you.

Responsibilities:

• Own Utila’s product messaging and narrative - translating complex technical concepts into clear, compelling value propositions and ICP-specific messaging for institutional audiences.
• Build all sales enablement collaterals - Including decks, one-pagers, brochures, battlecards, datasheets, case studies, and a centralized PMM resource library.
• Lead product & feature launches end-to-end, owning the launch calendar and producing all launch assets while aligning Product, Sales, and Marketing on launch goals and success metrics.
• Drive competitive, market, and customer intelligence through research. Build battlecards, monitor industry trends, gather customer insights, and refine messaging and use-case direction accordingly
• Co-own website copy and thought leadership (product pages, use cases, and technical blogs) and collaborate with the broader marketing team to ensure consistent, technically accurate product messaging across all GTM channels.
• Lead partner and ecosystem marketing by driving co-marketing initiatives, integration announcements, and joint value propositions across Utila’s ecosystem of partners, customers, and integrations.
  
  

• 5+ years of Product Marketing experience in B2B SaaS, ideally in crypto, fintech, security, or infrastructure, with demonstrated ability to work across Product, Sales, and Engineering.
• Ability to understand complex technical products and translate them into clear, enterprise-ready messaging for banks, fintechs, trading firms, and payment companies.
• Proven expertise in creating high-quality product marketing materials, including product decks, one-pagers, datasheets, explainers, landing pages, and other GTM enablement assets.
• End-to-end ownership of product launches and ecosystem marketing, supporting revenue teams and driving impactful GTM execution.
• Strong competitive research, market analysis, and communication skills, with high ownership, autonomy, and the ability to manage multiple projects simultaneously.