Social Media Manager (Maternity Leave Cover - Fixed term contract circa 9 months)

Job Description

About Us

About Us

HiBob helps modern, mid-size businesses transform the way they manage people, giving HR and managers all they need to connect, engage, develop, and retain top talent. Since 2015, we’ve achieved consecutive triple-digit year-over-year growth, all backed by our amazing team of Bobbers from across the globe, making us the choice HRIS of over 3500 midsize and multinational companies.

Our HR platform is intuitive, data-driven, and built for how people work today: globally, remotely, and collaboratively. 

Come and be you with us 

Being a Bobber is all about being you. We want you to bring all parts of yourself to work, giving you the freedom and confidence to be the best you and do your best work. If that’s bubbly, shy, precise, funny, bold, kind, honest, brilliant, or anything in between, we’re waiting with open arms. Come join us.

About the Role

HiBob is looking for a strategic, creative, and execution-focused Social Media Manager (Maternity Leave Cover) to lead our global organic social presence during an important phase of brand growth. This is a hands-on, high-impact role for someone who understands how social connects brand storytelling, community engagement, and market visibility.

Reporting into the Director of Community Strategy & Content, you’ll drive the full lifecycle of HiBob’s global social channels—from planning and content creation to publishing, optimization, and performance analysis. You’ll collaborate closely with brand, content, campaigns, product marketing, creative, and regional teams to ensure our channels consistently reflect who we are as a company: people-first, modern, and deeply connected to the world of work.

Your work will elevate HiBob’s voice, expand our reach, and strengthen connection with prospects, customers, influencers, and the broader HR community.

Requirements 
Requirements are often considered a measure of how equipped you are to do the job, but sometimes, they aren’t the only factor. If you don’t have nearly enough experience, or not all the skills, we’d still like to hear from you. This could be the perfect fit for you and us.

• 7–9 years of experience in social media.

• Proven experience leading social strategy for a global brand, ideally in B2B tech or SaaS.

• Strong background in multi-channel content production (LinkedIn, Meta, Instagram, TikTok, X).

• Demonstrated success using data and insights to grow reach, engagement, and influence.

• Experience managing creative production (video, short-form content, graphics, employer brand content).

• Deep familiarity with social best practices, channel algorithms, audience behavior, and trends.

• Exceptional project management skills with the ability to juggle multiple timelines and stakeholders.

• Proficiency with social management, analytics, and AI-powered creative tools.

• Experience working cross-functionally in matrixed, global organizations

Social Strategy & Performance

• Own and manage HiBob’s global organic social strategy across all channels.

  Develop and execute a content roadmap aligned to brand priorities, campaigns, product launches, and cultural moments.

  Lead HiBob’s employee advocacy program, including content planning, enablement, and optimization to expand reach and strengthen the company’s social footprint.

  Partner with community leadership, ensuring social plays a central role in activating and engaging audiences.

  Ensure tracking, reporting, and insights flow seamlessly through analytics tools and dashboards.

  Monitor performance and optimize consistently, using data to guide iteration.

  Run structured post-mortems to capture learnings and improve future content and channel decisions.
  
  

Creative & Content Production

• Oversee the creation and production of social-first creative assets, including short-form video, motion, graphics, copy, and multimedia posts.

  Collaborate with designers, video producers, and content managers to deliver high-quality, high-velocity social assets.

  Manage content calendars, production timelines, and publishing workflows to ensure flawless execution.

  Leverage AI and creative automation tools to increase speed, consistency, and scale in content creation.

  Ensure every asset reflects HiBob’s brand voice, tone, aesthetics, and messaging.
  
  

Cross-Functional Collaboration

• Localize global campaigns for social, partnering closely with regional teams to maximize resonance in each market.

  Partner with internal stakeholders, including People & Culture and the Executive team, to fuel participation in the employee advocacy program and ensure alignment with broader company initiatives.

  Support product launches, employer brand initiatives, customer programs, and leadership visibility efforts.

  Share insights and trends with internal stakeholders, informing content opportunities and broader marketing strategy.

  Partner with brand and creative teams to protect brand consistency and prevent brand violations across social.

Join our village

HiBob is a village filled with amazing people and we’re especially proud of that. It’s a place where Bobbers can be themselves. We’re about fun, dreams, hopes and ambition, just as much as we are about precision, growth, and top performance. Becoming a Bobber means you’ll receive competitive compensation, benefits, and pre-IPO equity alongside all of this:

• We have a flexible hybrid working model

• Payment for sick leave from the first day

• 2 Social Impact days per year for volunteering

• Annual Headspace subscription and wellness benefits

• 10 bis or cibus/wolt- you get to pick!

• Transportation allowance

• Dog-friendly

• Fun company and team social events (locally and virtually with our global teams)

• Bob balance days - 4 additional days within a calendar year - Enjoy a company-wide long weekend at the beginning of each quarter

If this sounds like something you’ve been looking for, we’d love to have you. Come on, join our village!