Ad Operations Manager - CTV Video

Job Description:

We are seeking a highly skilled and technically oriented CTV Video Ad Operations Manager to lead the integration and onboarding of CTV video activities. The ideal candidate will have in-depth knowledge of CTV video ad technologies, including VAST and open RTB integrations, and will be proficient in troubleshooting various CTV video-related issues.

Key Responsibilities:

● Lead the integration and onboarding processes for all CTV video activities across multiple platforms with our CTV Video Ad Server.

● Implement and manage VAST, open RTB and Prebid integrations, ensuring compatibility and functionality.

● Troubleshoot non-functional integrations, including setting parameters and macros, reviewing real-time requests and responses logs, and validating data.

● Proactively monitor and analyze data metrics to identify optimization opportunities and achieve Key Performance Indicators (KPIs).

● Regularly communicate with existing Demand partners to understand inventory demands and market trends, strategically planning to maximize overall revenue.

● Maintain a strong understanding of industry protocols and standards in the CTV video field.

● Optimize ads.txt and sellers.json to enhance ad performance and collaboration efforts.

Required Skills and Experience:

● Proven experience in CTV video ad operations, specifically with VAST integration.

● Strong technical knowledge of CTV video ad protocols and standards.

● Expertise in troubleshooting CTV video ad tags and related issues.

● Familiarity with multiple CTV video DSP and SSP platforms, their demand types, and integration constraints.

● Proficiency in optimizing ads.txt and sellers.json.

● Experience with site retargeting and conversion pixel implementation.

● Excellent problem-solving skills and attention to detail.

● Ability to work efficiently under pressure and meet tight deadlines.

Preferred Skills and Experience:

● Experience with Prebid header-bidding and open RTB.

● Understanding of ad verification tools such as Human, Pixalate and DoubleVerify.

● Familiarity with other CTV video ad standards and protocols such as VPAID, VMAP, and MRAID.

• ● Knowledge of platforms like Google Ad Manager, FreeWheel, Pubmatic, Magnite and Xandr.