Sales Development Representative

About Us:

LSports is a world-leading sports data provider, trusted by sportsbooks worldwide to deliver real-time data with unmatched accuracy and reliability. With technology that drives smarter trading and deeper engagement, we empower bookmakers to grow, innovate, and stay ahead of the game.

If you’re passionate about sports and technology and want to make your mark in a fast-moving industry, don't miss this chance! Step onto the field with us and help build the future of sports data – We are looking for a talented Sales Development Representative.

What You’ll Do:

As a Hybrid SDR on the Enterprise & Mid-Market team, you’ll be responsible for creating and qualifying high-value sales opportunities that drive strategic growth. You’ll work closely with Account Executives and Marketing to engage senior decision-makers, refine our go-to-market strategy, and ensure every opportunity is high-quality and well-aligned with our ideal customer profile.

Your responsibilities will include:

• Proactively research and identify potential enterprise and mid-market accounts that align with LSports’ solutions.
• Qualify and nurture inbound leads from marketing campaigns, webinars, and partner channels to determine fit and readiness.
• Develop multi-touch, personalized outreach sequences using email, LinkedIn, phone, and video to engage decision-makers.
• Partner with AEs to build tailored account strategies and ensure smooth handoff of qualified opportunities.
• Understand the competitive landscape and articulate the unique value of LSports’ products to different stakeholder levels.
• Track and manage all prospecting activities, lead progress, and communication in the CRM.
• Provide regular feedback to Marketing and Sales leadership on campaign performance and market insights.
• Consistently meet or exceed monthly and quarterly targets for qualified meetings and pipeline contribution.

Requirements:

• Willingness to work Monday through Friday (no Sundays), in a hybrid work model.
• 2+ years of experience as an SDR, BDR, or Inside Sales professional targeting enterprise or mid-market clients in a B2B SaaS, data, or tech environment.
• Proven ability to research and engage complex organizations with multiple stakeholders.
• Skilled in tailoring messaging to executive audiences (C-level, Heads of Trading, Product, or Operations).
• Experience qualifying and managing inbound leads while also running strategic outbound campaigns.
• Strong communication and consultative selling skills — able to uncover needs and position value clearly.
• High proficiency in English (written and spoken); additional languages are a plus.
• Familiarity with using CRM and engagement platforms (Salesforce, HubSpot, Outreach, or similar).
• Self-motivated, analytical, and organized — able to manage multiple accounts and projects simultaneously.
• Passionate about sports, innovation, and building meaningful business relationships.

Bonus Points if you have:

• Experience with sales intelligence and intent platforms (ZoomInfo, 6Sense, Bombora, LinkedIn Sales Navigator, Outreach).
• Understanding of the sports betting, gaming, or sports data industries.
• Track record of meeting or exceeding pipeline generation targets for complex or high-value solutions.
• Exposure to account-based marketing (ABM) or multi-channel campaign coordination.

Life at LSports:

We’re honest with each other and open to new ideas. We challenge ourselves to excel, knowing that good relationships never come at the expense of professionalism. We’re dynamic, always growing and improving to stay on top.

Come join a team that’s all about winning together, with integrity and heart.

All the Extras You Deserve:

Health insurance

Professional development with skills-based courses

Hybrid work model (Wallaballa)

Cibus

Birthday day off

Access to ‘Group Hug’ platform

Fun company and team social events

Dog-friendly Office

Kids Summer Camp