User Acquisition Manager

Viber is a calling and messaging app that connects people–no matter who they are, or where they’re from. With a free and secure connection, hundreds of millions of people worldwide communicate with their loved ones through high-quality audio and video calls, messaging, and much more.

Viber is looking for a User Acquisition Manager to join our Growth team. As a User Acquisition Manager, you’ll be responsible for paid and organic user acquisition activities, including research, creativity, execution, optimization, analysis and knowledge sharing.

Responsibilities
Plan, manage and optimize large-scale user acquisition campaigns across multiple acquisition channels
Analyze and optimize campaigns constantly to meet engagement KPIs
Collaborate & coordinate your activities with marketing, product, creative, ASO and analytics stakeholders to drive the best results for your activities
Communicate regularly the results of your activities and upcoming plans
Plan, manage and execute global ASO projects
Develop strong relationships with our different partners and seek out new opportunities.
Maintain a pulse on trends in the mobile marketing industry
Requirements
3+ years proven experience in planning and managing Google UAC, Meta, and Apple Search Ads campaigns for mobile apps at a minimum budget of $1M/year. Experience running TikTok Ads/other channels – advantage
Develop and execute ASO strategies
A quantitative mind and love for numbers, exceptional analysis skills, and high Excel (Google Spreadsheet) proficiency
Attention to detail and ability to prioritize and work against deadlines and performance goals
Self-motivated, agile, and independent
Ability to multitask while tracking changes and performance regularly
Excellent communication and interpersonal skills
Advantages
Experience with utility/communication apps
Development background / Experience in mobile analytics settings