PPC Campaign Manager - Drushim IL

yad2's Sales Division is the company's primary engine for revenue and growth. It's built around four core verticals: Automotive, Real Estate, Job Board, and Re-commerce. The team includes Account Managers (both inside sales and field-based), Customer Success Managers, and Growth & Operations Managers. Our approach is deeply customer-centric, we view our client relationships as true partnerships, grounded in delivering real, measurable value. To support this mission and maintain a high standard of excellence, we continually invest in the training and development of our people. Being part of the Sales Division means joining a high-performing team that plays a key role in driving yad2's growth and success.

Drushim IL by yad2 is one of Israel’s leading job platforms, attracting over 2 million visitors each month.

The platform connects candidates with employers quickly and efficiently, using innovative technologies such as artificial intelligence and natural language understanding.

We are looking for an experienced PPC Campaign Manager to strategically plan, execute, and optimize digital advertising campaigns across multiple platforms.

This is your chance to directly impact business results, be part of a dynamic team, and expand the digital presence of Drushim IL.

What You Will Be Doing

• Lead campaign planning, including audience segmentation, targeting strategies, and budget allocation
• Manage and optimize paid advertising campaigns across multiple platforms including Google Ads, Meta (Facebook/Instagram), TikTok, Taboola, and Outbrain
• Monitor campaign metrics in real-time and make data-driven optimizations to improve performance
• Manage campaign budgets efficiently while maximizing ROI
• Perform keyword research, audience targeting, and competitor analysis
• Collaborate with internal teams and managing expectations with clients
• Identifying pain points and driving user experience enhancements
• Stay current with industry trends, best practices, and platform updates
  
  

• Up to 2 years of hands-on experience managing paid media campaigns
• Proven experience with Google Ads and Meta platforms
• Experience working with CRM and ERP systems – an advantage
• Familiarity with the e-commerce domain – an advantage
• Strong understanding of campaign structure, audience targeting, and optimization techniques
• Excellent data analysis and reporting skills
• Strong self-learning capabilities, strong time management skills
• Excellent written communication skills
• Creative thinking, a proactive approach, and strong problem-solving skills
• Strong interpersonal communication skills, ability to work independently as well as in a team environment