Paid Search Expert

Job Description

We are looking for a Paid Search expert with deep analytical skills and a passion to build, automate,and scale Paid Search marketing campaigns for large international clients.

You will be expected to be the subject matter expert for Google and Bing Search account structures, naming conventions, ad-copy optimization, in-depth performance analyses, landing page.

optimization, bid management, spend allocation, remarketing strategies etc.

What You will Be Doing

 Execute, manage and optimize (hands-on) the Paid Search campaigns (mainly Google

Search) for various high budget campaigns across global markets, with a focus on lead

generation and scale.

 Continuous improvement of client performance, processes and workflows through efficient

campaign set-up, bidding, A/B testing, incrementality testing, and reporting.

 Deep data analysis to monitor performance, traffic quality and identify growth opportunities.

 Developing and maintaining media plans and summaries across all campaigns.

 Stay up to date with industry and competitors to service our clients in evolving circumstances.

Experience Expectations

 3-4 years of experience in managing & scaling substantial monthly budgets ($100,000+) on

Google Ads and Bing, with a focus on Google search - Required.

 English-High-level proficiency, both in spoken and written- Required.

 Bachelors degree - Required.

 Proven experience in managing global campaigns – Required.

 Experience in PPC at a B2B or B2B2C SaaS company – Advantage.

 Strong with numbers, analytic capabilities, and a thorough understanding of Excel.