User Acquisition Manager

What You’re Applying For

We’re looking for a highly analytical, detail-oriented User Acquisition Manager to join our Paid Acquisition team.

You’ll strategize, execute, and optimize global campaigns, and play an important role in leveraging cutting-edge technology and data science models to aid sophisticated optimization efforts and proper budget allocation.

In this role, you’ll

• Manage and optimize global campaigns with a large budget, end-to-end
• Monitor campaign performance, conduct regular data analysis, and provide actionable insights to optimize performance and drive continuous improvement
• Own measurement and reporting for your campaigns
• Stay up to date with industry trends, new advertising platforms, and emerging technologies in order to identify and leverage growth opportunities
• Collaborate with cross-functional teams, including Growth, Creative and Analytics, to ensure alignment and synergy across all marketing efforts
  
  

What you’ll need

• 3+ years of experience in PPC, managing global, large-scale B2C campaigns focused on the Google ecosystem (with budgets of $500K+/mo)
• Experience with social/video platforms is an advantage
• Strong analytical skills and ability to leverage data-driven insights to optimize campaign performance.
• Proven track record of delivering consistent results
• Ability to adapt to a fast-paced environment, manage multiple projects simultaneously, and meet tight deadlines.
• A talent for thinking strategically about complex issues
• Ability to work in an office environment a minimum of 3 days a week
• Enthusiasm about learning and adapting to the exciting world of AI – a commitment to exploring this field is a fundamental part of our culture
  
  

Things to know…

Lemonade is an equal opportunity employer committed to diversity and inclusivity. We never discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. If you require reasonable accommodations due to religious beliefs, pregnancy, or disabilities, let us know at any time.