A leading service company to financial organizations specializing in Online Marketing is looking for a Media Buyer.
What you will do:
Plan, execute, and optimize media buying campaigns to generate high-quality traffic in the financial industry
Analyze campaign performance and adjust strategies to meet KPIs
Develop and maintain relationships with media partners, negotiate favorable terms, and manage advertising budgets effectively
Conduct market research and competitor analysis to identify trends and opportunities in the fintech market
Stay up-to-date with industry trends, regulations, and emerging advertising platforms to ensure our campaigns remain competitive
Provide regular reports with key insights, making data-driven recommendations for improvement
A/B test creative and landing pages to improve conversion rates and ROI
2+ years of experience as a Media Buyer - a must
Experience working with Facebook - a must
Deep knowledge of fintech market dynamics, key players, and industry trends
Experience in negotiating and managing media buying partnerships
Proficiency in using advertising platforms, tracking tools, and analytics software
Strong analytical and data interpretation skills
Excellent communication and negotiation skills
Ability to work independently and as part of a team in a fast-paced environment
A passion for staying current with industry trends and emerging advertising platforms
Excellent problem-solving skills, strong attention to detail, and resourcefulness with no reservations about tackling tough problems
Fluency in English (knowledge of Arabic, Spanish, or Portuguese - an advantage)
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