Full-Stack Marketing Leader (AgTech | US Market Focus Director Level)

Full-Stack Marketing Leader, Director/ Manager: AgTech | US Market Focus.

משרדי החברה ברחובות

המשרה פתוחה להיקף מלא מהיום הראשון או כ 75% ואחרי מספר חודשים משרה מלאה - לחבירת המועמד/ת

אנו מעוניינים בחבר צוות פעיל, שחי ונושם את החברה

We are a fast-growing AgTech startup offering digital optimization solutions for greenhouse growers in the US market.

Our technology helps farmers and distributors increase efficiency, maximize yield, and make data-driven decisions.

We need a full-stack marketing leader – someone who can build a scalable marketing engine, establish lead generation processes, and execute various campaigns and marketing activities.

This role is for a builder & doer (strategy & hands-on daily action) – someone who has led end-to-end marketing execution in early-stage startups targeting the US market. You understand how to start lean, optimize constantly, and scale based on performance.

✅ Develop & Implement a Scalable Marketing Strategy

• Define a structured growth plan, aligning marketing with sales & revenue goals
• Build a performance-driven lead generation model focused on quality leads
• Set clear KPIs, measurement frameworks, and testing methodologies to drive results

✅ Own Performance Marketing & Lead Generation

• Full ownership of paid campaigns (Google Ads, LinkedIn Ads, Meta)
• Laser-focused audience targeting, generating high-quality leads across:
• 10–20 key greenhouse owners in the US
• 300–1,500 distribution & sales partners
• 3,000 industry influencers & key decision-makers
• Start with a $5K/month budget, with potential for exponential scaling based on performance
• Continuously analyze, test, optimize, and refine campaigns for maximum ROI

✅ Digital Presence & Content Strategy

• Overhaul and optimize the website & SEO (hands-on or via an external expert)
• Drive thought leadership & brand positioning through social media engagement
• Plan and execute email marketing, automation workflows, and lead nurturing sequences

✅ CRM, Data & Marketing Automation

• Build and manage a customer & lead database from scratch
• Implement lead scoring & qualification to improve sales conversion rates
• Optimize HubSpot/Salesforce workflows & automation tools

✅ Demand Generation & Industry Engagement

• Organize webinars, virtual events, and digital activations to build inbound demand
• Work closely with sales & leadership teams, ensuring seamless marketing-to-sales handover

✔ You’ve built or managed a successful marketing process in early-stage startups targeting the US market

✔ You own both the strategy & execution – setting goals, running tests, and optimizing relentlessly

✔ You are hands-on – executing campaigns, analyzing data, and pivoting based on real performance

✔ You measure everything – a data-driven mindset, always optimizing for growth & efficiency

✔ You know how to scale smartly – starting lean and expanding based on results

✔ You enable business success – your marketing efforts drive sales and revenue

✅ Proven experience leading end-to-end marketing execution – from strategy to implementation

✅ Hands-on expertise in digital marketing, paid campaigns & lead generation

✅ Experience working in the US market – Mandatory

✅ Deep knowledge of performance marketing (Google Ads, LinkedIn Ads, Meta)

✅ SEO, content marketing & growth hacking expertise

✅ CRM & automation experience (HubSpot, Salesforce, etc.)

✅ Fluent English – writing, content creation & communication

✅ Proven ability to analyze data, track KPIs, and optimize for business growth

✅ Ability to manage or oversee content, social media (LinkedIn & Facebook), and US-based media platforms and ad placement

💡 Lead marketing from the ground up – shape the strategy, build the engine, and drive growth

🚀 High Impact – your work directly fuels our sales expansion & revenue growth

🌍 Own the process solely – work in a fast-moving, globally connected startup

💰 Flexibility – role starts part-time or full-time, with expansion potential according to your own desires

📍 Office presence required: At least 4 days per week in our Rehovot office

🔹 Yes, expectations are high – but so is our growth potential! If you know how to turn strategy into results, build a lead-gen machine, and drive measurable business impact – we want you!