PPC Campaign Manager

Why Join Us?

We are looking for a highly experienced data-driven PPC Manager to join our demand generation team and be responsible for managing paid media campaigns / media partner activities across our product portfolio.

Key Responsibilities

• Develop performance and grow our wide portfolio of media channels, affiliates and content syndication partners.
• Seek and develop new business opportunities with cutting edge media platforms/vendors.
• Create, test and optimize campaigns on different platforms (Google, Facebook, LinkedIn, Taboola, Outbrain, Review websites, etc.).
• Build and execute the growth strategy for managed channels.
• Manage and monitor marketing budgets within an ROI-driven marketing strategy and run data-driven experiments and A/B tests to optimize our activity.
• Collect and analyze campaign data to identify optimization steps for future campaigns and new opportunities.
• Work closely with the Marketing Automation, SDR, BDR, Design, Marketing ops, BA, Product and Content teams to constantly improve performance and marketing materials.
• Negotiate and evaluate content syndication and media buying opportunities.
  
  

• 4+ years of experience managing paid campaigns in large scales (over $100K a month), on either: Google Ads / Facebook / LinkedIn / Taboola / Outbrain / Etc. - A must.
• 2+ years of experience in SaaS, B2B Company (cybersecurity - a huge advantage).
• BA/B.Sc. in Statistics / Math / Engineering / Economy or other quantitative fields - A must.
• Experienced in working with marketing and analytics tools such as: Salesforce, Marketo, Google Analytics, GTM, Looker, PowerBI, etc.
• Outstanding Excel & data analysis skills (pivot tables, VLOOKUP, etc.).
• Highly proficient in spoken and written English - a must
• Ability to work in a fast-paced environment.
• High level of analytical and problem-solving skills with strong attention to details.
• Self-learner, multi-tasking, able to work independently, initiative, highly organized, "can-do" approach.