Sales Development Representative (SDR), EMEA

As a Sales Development Representative (SDR) for the EMEA region, you will be a core part of our sales engine. Your primary responsibility is to initiate the first meaningful interaction with prospects, qualify leads, and help drive pipeline growth in Europe. You will collaborate closely with the sales team to create targeted outreach campaigns, convert inbound and outbound leads, and build relationships that lead to meaningful business opportunities.

Key Responsibilities

1. Lead Generation & Prospecting

• Identify and research potential clients, decision-makers, and market segments in the EMEA region.
• Source new sales opportunities through outbound cold calls, emails, social media outreach, and targeted campaigns.

1. Lead Qualification & Nurturing

• Engage prospects to assess their needs, challenges, and cybersecurity objectives.
• Qualify and nurture leads until they’re ready to move forward with the sales cycle, handing them off seamlessly to Account Executives.

1. Pipeline Management

• Track all lead interactions in our CRM system to ensure accurate forecasting and effective follow-up.
• Provide timely and relevant prospect feedback to the sales team to refine messaging and outreach strategies.

1. Collaboration & Alignment

• Partner with the sales team to align on territory strategy, ensure a smooth handover of qualified prospects, and optimize conversion rates.

1. Continuous Learning & Improvement

• Stay up-to-date on UltraRed’s product offerings, industry trends, and evolving cybersecurity threats.
• Share insights from the field (prospect pain points, competitor activities, market trends) to help shape product roadmaps and messaging strategies.

Who You Are

• Outgoing & Tenacious: You’re energized by connecting with new people, building relationships, and persistently following up to secure meetings.
• Highly Driven: You thrive on hitting and exceeding targets, learning from setbacks, and consistently improving your approach.
• Adaptable & Curious: You love diving into market research, testing new strategies, and staying updated on the latest cybersecurity trends.
• Collaborative & Communicative: You believe in teamwork, open communication, and supporting peers to achieve collective success.
• Organized & Detail-Oriented: You enjoy building your own processes, staying on top of multiple leads at different stages, and ensuring nothing slips through the cracks.

Required Skills & Experience

• 1–2+ years of SDR/BDR experience in a B2B environment, preferably in cybersecurity or technology solutions.
• Strong communication skills (written & verbal) in English, plus German or French (must).
• Experience with CRM systems (HubSpot, or similar) to manage and track leads.
• Knowledge or strong interest in cybersecurity with the ability to learn technical product details quickly.
• Proven track record in prospecting, cold calling, emailing, and meeting lead-generation targets.
• Ability to work autonomously and take initiative in a remote or hybrid environment.