Business Product Analyst

About us

Plarium is a leading mobile games company with a strong presence in the gaming industry. Our diverse portfolio includes over 20 games ranging from hardcore RPGs to casual adventures, featuring acclaimed titles such as Raid: Shadow Legends, Vikings: War of Clans, Lost Island: Blast Adventure, and the Stormfall franchise.

About the Departmen

The Business Performance department is responsible for enhancing the business success of Plarium by ensuring excellence in the performance of all business aspects including marketing, games & product design, retention, monetization, etc. The department builds, operates, and optimizes the processes across the entire company through the top of the art analytical capabilities & product understanding.

Responsibilities:

• Leverage multiple massive and complex data sets to understand our products in depth, identify areas of opportunity
• Conduct in-depth analysis of player behavior , utilizing data-driven methodologies to dissect and understand player actions, preferences, and engagement patterns across diverse player segment
• Work closely with the product teams to analyze existing features and ensure a successful implementation of new features
• Continuously evaluate the effectiveness of offer segmentation techniques and identify opportunities for refinement and optimization
• Consistently monitor the product KPIs to ensure its health and drive the product focus
• Plan and analyze effective A/B tests in order to improve business KPIs
• Build automated dashboards and reports to facilitate company-wide awareness and understanding of key business metrics and players' experience

What we expect

• At least 1.5-3 years' experience as an analyst in data-driven organizations- a must
• Experience from the Gaming industry- an advantage
• BSc/BA in a highly quantitative field such as mathematics / Industrial Engineering / Economics / Statistics or equivalent academic knowledge
• Proficient in SQL with demonstrated experience in querying large, complex data sets
• Experience with BI Visualization tools (Tableau/Looker) - must
• Exceptional attention to detail, strong analytical skills, and critical, strategic, and problem-solving thiniking
• Solid grasp of statistical significance, models, and tools; Hands-on experience with Python/R is a plus
• Self-motivated, adept at multitasking, capable of independent work, proactive, highly organized, with a "can-do" attitude
• Passionate about the gaming industry
• Team player, a people person, and an agile person that enjoys working with multiple teams

What we offer?

Your wellbeing: Flexible, hybrid work experience with talented professionals. Also, high work life balance derived from our people-oriented approach.

Your health: top notch health insurance to employees and immediate family. Furthermore, gym membership or a variety or workout options.

Your future: personal and professional tools to assist with your development and journey.

Your contribution: A variety of social and charitable initiatives, that we take pride in.

Your home away from home: A newly renovated office that includes breakfast every morning, a barista to give you your coffee during your workday, an in house gym and workout studio to balance all the delicious food and if you are a musician a fully equipped music room to play around in.

And an opportunity to work with the best of the best locally and globally in the gaming field.