Product Marketing Manager

חזרה למשרות

Pixellot - AI-Automated Sports Video and Analytics LinkedIn

פתח תקווה

Are you passionate about bringing cutting-edge sports technology to market and driving success through compelling product narratives? Do you have the creativity and strategic mindset to shape and execute go-to-market strategies for innovative sports solutions? If so, Pixellot is the perfect place for you!

At Pixellot, we’re transforming the sports world with AI-powered automated video and data solutions that enable sports organizations to capture, produce, and monetize their games efficiently and affordably. As Product Marketing Manager, you will play a key role in shaping the strategy, messaging, and go-to-market efforts for our cutting-edge solutions, driving success and growth across multiple markets.

As part of your role, you will:

Conduct Market Research

Perform in-depth analysis of industry trends, competitors, and customer needs.
Regularly update the company on key market insights and opportunities to differentiate Pixellot’s offerings.
Define customer personas and create tailored value propositions that highlight the technical advantages of Pixellot’s solutions.

Develop Product Expertise

Understand Pixellot’s products and technical capabilities by collaborating with product and pre-sales teams.
Gather and relay customer feedback to inform feature enhancements and product development priorities.

Positioning & Messaging

Craft compelling product positioning that highlights technical benefits for different customer segments, including broadcasters, sports organizations, and educational platforms.
Translate complex technical features into clear, value-driven messaging for marketing and sales materials.
Develop messaging strategies for product launches to resonate with target audiences.

Sales Enablement

Create impactful sales materials such as product presentations, competitive analyses, and feature demos.
Train sales teams on product updates, positioning, and messaging to ensure alignment.
Maintain the sales portal with updated resources to support sales activities.

Cross-functional Collaboration

Work closely with product, customer success, and sales teams to align strategies and ensure that customer needs are met.
Act as the key marketing liaison for product-related initiatives, ensuring consistent execution across teams.

Go-to-Market Strategy

Lead go-to-market planning and execution for product launches, ensuring seamless alignment across departments.
Develop resources such as product guides, case studies, and data sheets to support successful launches.
Continuously refine and innovate go-to-market strategies to maximize product impact.

You should bring with you:

6+ years of experience in Product Marketing for a SaaS or D2C company (Must).
Strong understanding of market research, competitive analysis, and customer insights.
Fluent English speaker with strong written and verbal communication skills.
As the U.S. is our key market, we are looking for a candidate with a deep understanding of the U.S. youth sports landscape, whether through personal experience or professional involvement.
Exceptional communication skills, with the ability to translate technical features into compelling narratives for different audiences.
Proven experience in creating sales enablement materials and implementing go-to-market strategies.
Strong proficiency in video editing and design software (e.g., Adobe Premiere Pro, Photoshop. etc.) is required to create high-quality marketing assets.
A passion for sports and technology is highly desirable.

Why Join Pixellot?

Be part of one of the top 40 companies globally driving innovation in sports.
Collaborate with passionate professionals in a dynamic and fast-growing industry.
Explore opportunities for personal and professional growth while making a global impact.
Work in an industry that inspires passion, creativity, and purpose like no other.