Senior Product Marketing Manager - Infrastructure & APIs

We are seeking a dynamic and results-oriented Senior Product Marketing Manager for our Infrastructure and API Products.

This role will be pivotal in driving the market success of our data solutions, including our industry-leading web scraping tools and infrastructure.

You will be responsible for developing and executing marketing strategies that communicate the value of our products, enhance customer engagement, and drive growth.

Responsibilities:

• Develop and execute go-to-market strategies for Bright Data’s scraping products, ensuring alignment with overall business goals
• Create compelling product positioning and messaging that differentiates our solutions in the market.
• Collaborate with product management to understand product features, roadmap, and customer needs.
• Develop and manage marketing campaigns, and write the content and copy.
• Monitor and analyze the performance of marketing initiatives, using data to optimize and report on results.
• Work with sales teams to create effective sales tools and training materials.
• Engage with customers and leads to gather feedback.
  
  

• 5+ years of experience doing something similar in a company where the main person was a developer / engineer / data function.
• Exceptional communication skills with a talent for storytelling, capable of translating complex technical concepts into clear and engaging messages tailored to diverse audiences.
• Demonstrated success in designing and implementing effective go-to-market strategies.
• Strong analytical skills with the ability to harness data-driven insights to inform decision-making and continually refine and optimize campaigns.