Product Marketing Manager

An innovative hitech company, located in Hod Hasharon, is looking for a Product Marketing Manager to turn technical product features into impactful narratives that drive sales, brand awareness, and product usage.

In this role, you’ll create marketing programs, develop collateral, and write engaging content to promote solutions and generate leads. Collaborating closely with the Product team, you’ll stay updated on product releases and ensure consistent messaging to our audience.

Key Responsibilities

• Translate product value propositions into sales and thought leadership content.
• Produce high-quality content (e.g., blog posts, white papers, videos, brochures, presentations).
• Create customer stories and lead webinars and conferences.
• Work with cross-functional teams on go-to-market strategies and product launches.
• Conduct market research and develop thought leadership materials.
• Collaborate on product strategy, roadmaps, and sales enablement initiatives.
• Research competitors and propose strategies to stay ahead.
  
  

• 3+ years of experience as a Product Marketing Manager in SaaS B2B.
• Strong content creation experience (whitepapers, blogs, campaigns, webinars).
• Strategic thinker with the ability to simplify complex technology for business audiences.
• Self-starter, team player, and adept at working in a fast-paced environment.
• Creative communicator who influences and engages stakeholders.
• Native-level proficiency in English with excellent writing and storytelling skills.
• Collaborative and people-oriented mindset.
  
  

• Experience in SFDC ecosystem (Influencers, Communities, AppExchange).
• Bachelor’s degree in marketing, communications, or related fields.
• Experience in product marketing for the Testing domain.
• Strong organizational and project management skills.
• A good sense of humor!