Social Media Manager

Cliganic is a rapidly growing wellness and beauty brand dedicated to offering clean, organic, and sustainable personal care products that align with the values of health-conscious and eco-friendly consumers.

Our mission is to empower individuals to make mindful choices for their wellness journey.

We’re expanding our marketing team and are looking for a Social Media Manager to lead our social presence, grow engagement, and build an authentic community around Cliganic. If you're a creative storyteller with a passion for strategy, trends, and data-driven results, we want to hear from you!

• Develop and execute a comprehensive social media strategy across all major platforms (Instagram, TikTok, Facebook, Pinterest, YouTube).
• Plan and manage a content calendar to ensure a consistent brand presence.
• Create engaging and visually appealing content in collaboration with designers, copywriters, and influencers.
• Stay ahead of social media trends, platform updates, and emerging content formats.
• Manage influencer partnerships, identifying key creators and negotiating collaborations.
• Analyze social media performance metrics, track KPIs, and optimize strategies based on insights.
• Oversee social media budget, including creator campaigns, influencer collaborations, and content production.
• Engage with our community, responding to comments, messages, and brand mentions to foster relationships.
• Utilize social media management tools to schedule, monitor, and analyze performance.
• Experiment with new content ideas, formats, and activations to drive brand awareness and engagement.

• 3+ years of experience in social media management, preferably in wellness, beauty, or a DTC brand.
• Proficient English speaker with excellent writing, storytelling, and communication skills.
• Strong understanding of social media strategy, content creation, and audience engagement.
• Proficiency in social media management tools (e.g., Later, Sprout Social, Hootsuite, or similar).
• Knowledge of paid social strategies and experience managing ad budgets is a plus.
• Ability to identify and leverage trending topics, viral moments, and influencer collaborations.
• Creative mindset with a keen eye for design, aesthetics, and brand storytelling.
• Strong analytical skills, with experience tracking KPIs and adjusting strategies accordingly.
• Ability to juggle multiple projects, meet deadlines, and work in a fast-paced environment.
• Experience working with U.S. markets and Direct-to-Consumer (DTC) brands - advantage.
• Background in video making and content creation - advantage.