Paid Acquisition Specialist, Search

Description

Fiverr is seeking a Paid Acquisition Specialist to join our growing team. In this role, you’ll take ownership of creating, scaling, and optimizing high-volume PPC campaigns across various search channels, with a focus on maximizing ROI and achieving ambitious company growth goals.

As a PPC Campaign Manager, you will lead the development and execution of Fiverr’s paid search strategy, collaborating with cross-functional teams to deliver impactful, results-driven campaigns. You’ll thrive in our fast-paced, collaborative environment, driving innovation and continuous improvement.

We’re looking for a super analytical, independent, quick learner and creative problem-solver. The ideal candidate will have a proven track record of successfully managing large paid search budgets, combined with a strong passion for PPC. If you bring at least 3 years of experience in paid search and are ready to take ownership of impactful marketing activity, we’d love to welcome you to Fiverr.

WHAT AM I GOING TO DO?

• Oversee and optimize large-scale paid search campaigns across multiple channels, ensuring alignment with business objectives and maximizing performance.
• Develop and manage monthly media plans, strategically allocating significant budgets to achieve optimal ROI.
• Continuously refine campaigns through detailed testing plans, including ad copy, bidding strategies, and landing page variations, to improve clicks, conversions, and ROI.
• Use analytics tools to track campaign success, analyze performance metrics, and provide actionable insights to stakeholders through regular reporting.
• Stay informed on the latest trends in PPC, SEM, and digital marketing, integrating new strategies to maintain a competitive edge.
• Work closely with marketing and other teams to ensure paid search initiatives align with broader marketing and company goals.
  
  

Requirements

• At least 3 years of hands-on experience managing global paid search campaigns on Google Ads, including large-scale budgets and complex account structures.
• Bachelor’s degree (BA/BS) in Exact Sciences, Marketing, Business, or a related field.
• Demonstrated proficiency in using analytics tools for campaign analysis and data-driven decision-making. Strong ability to work with large datasets, derive actionable insights, and optimize performance.
• Fluent in English, with excellent written and verbal communication skills.
• Advanced proficiency in Excel and Google Sheets for reporting, analysis, and data management is essential. Familiarity with tools or techniques for automation and optimization in digital marketing is a plus.
• In-depth understanding of Google Ads, search engine marketing trends, and best practices. Experience with additional paid search platforms (e.g., Bing Ads) is a plus.
• Strong problem-solving abilities, with an innovative mindset and the ability to adapt to a fast-paced environment.
• Proven ability to work collaboratively across teams, while being self-driven and capable of managing responsibilities independently.
  
  

At Fiverr, we’re not about checklists. If you don’t meet 100% of the requirements for this role but still feel passionate about the position and think you have the right skills and qualifications to excel at it, we want to hear from you.

EQUAL OPPORTUNITIES

At Fiverr, we prioritize diversity. We celebrate difference and embed it into every aspect of our workplace and product, as well as our community. Fiverr is proud and committed to providing equal opportunity employment to all individuals regardless of race, color, religion, sex, sexual orientation, citizenship, national origin, disability, Veteran status, or any other characteristic protected by law. In addition, Fiverr will provide accommodation to individuals with disabilities or a special need.