Senior PPC Campaign Manager

A high tech company in Petah Tikva that deals with e-commerce solutions is looking for a Senior Campaign Manager into their B2C Division. Their team collaborates with top e-commerce brands globally to help them expand into international markets through cutting-edge digital marketing strategies, driving new and impactful revenue streams.

As a PPC Campaign Manager, you will be responsible for planning, managing, and optimizing daily campaign activities for our merchants. You'll work closely with them to align with business objectives while enhancing your expertise in digital advertising.

If you have a passion for performance marketing, aim for excellence, and are eager to be part of a talented, driven team, we'd love to hear from you!

Responsibilities

• Continuously manage and optimize campaigns across multiple platforms such as Google, Meta, TikTok, and others.
• Develop digital strategies for our merchants, defining target audiences, campaign structures, and managing media budgets. You'll proactively test new strategies, markets, and product types to drive growth for our merchants.
• Track and report on campaign performance, providing weekly and monthly reports to assess trends, goals, and KPIs.
• Lead technical troubleshooting for campaign-related issues, including tracking, pixels, CAPI, UTMs, attribution, and product catalogue feeds.
• Maintain communication with merchants to provide updates on creatives, campaign performance, and progress toward business goals and KPIs.
• Stay ahead of industry trends and continuously expand your knowledge of advertising methodologies, techniques, and platforms.
  
  

• 5+ years of hands-on experience in PPC campaign management, particularly with Google and Facebook platforms.
• Strong technical expertise in campaign-related tools and platforms, including tracking, pixels, CAPI, UTMs, attribution, and product feeds.
• Experience in the e-commerce industry is a significant plus.
• Proficiency in English (spoken and written) is essential.
• Previous experience in a digital marketing agency is an advantage.
• Excellent interpersonal and teamwork skills.
• Strong analytical abilities with an in-depth understanding of Excel.
• A drive for excellence and a passion for meeting business goals.
• Enthusiasm for learning, problem-solving, and taking on new challenges.