Senior campaigns manager

Company Description

Publicis is the world's largest advertising group with approximately 100,000 employees worldwide. In Israel, the group includes several companies with 450 employees specializing in advertising, marketing, technology, and media. Some of the companies under the group include BBR Saatchi & Saatchi, Glickman Shamir Samsonov, Leo Burnett, and Experiential. They cover various aspects such as advertising, media, content and social media, experiential marketing and production, branding, employer branding, and technology and software.

Publicis Israel Media is part of the global Publicis group, one of the largest communication companies in the world. One of its key goals is to maximize return on investment in media through processes like Live ROI, focusing on efficient and targeted media buying.

Job Description

Publicis Media is looking for Digital Campaign Managers to work with major clients in various industries, managing campaigns across different platforms such as Google Ads, Facebook, Apple Search Ads, TikTok, Twitter, and more. Responsibilities include practical media management and purchasing, strategic planning, performance analysis, identifying new opportunities, and collaborating closely with marketing, creative, and strategy departments.

Qualifications

• Minimum 2-4 years of experience in a similar role
• Experience in mobile user acquisition and ad buying analysis
• Proficiency in Google Ads, Facebook Ads, Google Analytics, Twitter, Apple Ads, Taboola, Outbrain, TikTok, and DV360
• Deep understanding of attribution models
• Proficient in Microsoft Excel/Google Sheets