Product Marketing Manager

Our story

We’re Anecdotes; a dynamic B-round startup founded in June 2020, who’s revolutionizing the Compliance Automation landscape for hyper-growth companies. At the heart of our mission is the belief that credible, visible, and actionable data should empower every GRC team's decision-making. Imagine a world where enterprises seamlessly collect and standardize data from hundreds of SaaS tools, cloud infrastructures, private networks, databases, and more. We bring that vision to life, providing continuous, real-time visibility into their Security Compliance posture.

The opportunity

We are looking for a dynamic, motivated and experienced Product Marketing Manager to join our international marketing team. This position reports to the Director of Product Marketing. As a key member of the Product Marketing team at Anecdotes, you'll help refine our messaging and positioning, and develop prospect and customer-facing content to bolster awareness, engagement, and adoption. To succeed in this role, you will need a combination of product marketing skills, the ability to think strategically and also roll up your sleeves to execute, and a strong desire to drive the sales pipeline to help us realize Anecdotes’ enormous potential.

What you’ll be creating

• Develop the messaging, value propositions, and positioning of the product for our target audience segments, working hand-in-hand with the broader marketing team.
• Perform primary market research, working with the Customer and Support teams, continuing to update our buyer persona and uncover and communicate new challenges and trends in the market.
• Lead competitive intelligence programs to ensure we’re always equipped to articulate what differentiates us from the rest of the market.
• Manage product launches and other go-to-market motions from end-end-to-end, working closely with the Product team to deliver impactful messaging and assets.
• Create impactful middle and bottom of the funnel content including blog posts, eBooks, white papers, webinars, presentations, and videos to attract, engage, and convert prospects.
• Build and present presentations to external audiences (prospects, customers, partners, analysts), including performing demos.
• Partner closely with the Sales team to help them surpass their targets - building out materials and enabling the team to use them effectively.
• Work closely with the Partner team to develop strong “better together” stories and ideate and deliver joint GTM strategies with our partners. 

What you bring to the table

• 4+ years of experience in Product Marketing at a B2B SaaS company, preferably in the GRC or Cybersecurity domains.
• Excellent writing, storytelling, and editing skills, with a keen eye for detail and accuracy.
• Ability to conduct market, competitor, and customer research and derive insights to identify marketing opportunities.
• Strong project management skills. Self-motivated and resourceful in driving projects forward.
• Strong communication and presentation skills with the ability to present complex technical ideas in a simple, straightforward manner.
• Exceptional team player with the ability to work cross-functionally and at all levels within the organization.
• Excellent English language skills.

Our playground

Anecdotes is a place where your ideas are heard, your contributions are valued, and your professional growth is a priority. Join us, and be part of a team that's not only shaping the future of GRC solutions but also redefining the way we work together.