Online Campaign Manager

Marketing Manager - Social Media Specialist

We are looking for a creative and strategic Marketing Manager with expertise in managing campaigns across various social media platforms such as Google, Facebook, Instagram, TikTok, and Twitter. The ideal candidate will be responsible for creating engaging content, managing paid campaigns, developing innovative design ideas, and driving successful marketing strategies to support our business growth.

Responsibilities

Develop and implement social media campaigns-across multiple platforms (Google, Facebook, Instagram, TikTok, Twitter) aligned with business goals.

Create and manage engaging content(copywriting, videos, images, etc.) that resonates with the target audience and drives brand awareness.

Collaborate on design concepts** with internal teams, ensuring visual assets meet campaign objectives.

Monitor and analyze performance metrics**, including SEO, web traffic, and engagement, using tools like Google Analytics and other social media dashboards.

Manage paid social campaigns** to optimize for ROI, reach, and brand visibility.

Research market trends and competitor strategies**, recommending new features, promotions, or content ideas.

Respond to followers' queries** and actively manage customer engagement across platforms.

Work cross-functionally** with sales, customer service, and product teams to ensure brand consistency.

Requirements

Proven experience (3+ years) as a Social Media Manager or similar role in managing campaigns across various platforms.

Strong **copywriting** and **content creation skills** (text, images, and video).

Familiarity with social media tools, trends, and platforms like Google Analytics, Hootsuite, or Sprout Social.

Analytical skills to track performance metrics and optimize campaigns.

Strong communication and collaboration skills to work with cross-functional teams.

Experience in SEO, keyword research, and online marketing.

Bachelor's degree in Marketing, Communications, or related field.

- Experience with paid content strategies.

- Basic knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite,Figma).

- Understanding of web design principles.