Marketing Manager

We’re seeking a proactive and detail-oriented Marketing Manager with at least 2 years of experience in a fast-paced, digital-first environment. The ideal candidate will be fluent in both English and Hebrew, possess excellent communication skills, and demonstrate the ability to manage multiple projects independently. This role offers the chance to make a direct impact on our digital presence, customer engagement, and event strategies, providing an excellent platform for professional growth.

Responsibilities

• Develop and implement a content strategy aligned with company goals and audience needs.
• Create, edit, and manage engaging content across digital platforms, including blogs, social media, email newsletters, whitepapers, and the company website.
• Collaborate with sales and technical teams to produce informative product descriptions, technical guides, and marketing materials.
• Track and analyze content performance metrics, adjusting strategies to enhance visibility and engagement.
• Lead marketing initiatives with a focus on content optimization, audience growth, and lead generation.
• Utilize lead generation tools to enhance and enrich lead quality for the sales dept.
• Manage CRM (HubSpot) to track and optimize lead generation and customer engagement.
• Plan and coordinate events such as webinars, meetups, and conferences, including AWS-collaborated events, to drive brand awareness and customer engagement.
• Create marketing collateral and designs using Canva or other design platforms.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• At least 2 years of experience in marketing, content management, or a similar role.
• Strong understanding of SEO, web traffic analytics, and performance metrics.
• Proficiency in digital tools and content management systems.
• Excellent written and verbal communication skills in both English and Hebrew.
• Ability to multitask, prioritize projects, and meet deadlines.
• Detail-oriented, organized, and a self-starter with problem-solving skills.
• Experience with HubSpot or a similar CRM - Preferred
• Experience with Canva or other design platforms - preferred.
• Familiarity with Google Ads and LinkedIn Ads - An advantage
• Familiar with Cloud environment and technology - An advantage